Strategic Marketing Leader

hace 1 mes


Buenos Aires, Buenos Aires C.F., Argentina Sagan A tiempo completo
About the Opportunity

We are seeking a seasoned Marketing Director to spearhead all marketing efforts for our real estate business. This key role will oversee the development and execution of comprehensive marketing strategies, driving engagement and results through data-driven decision-making and campaign optimization.

Key Responsibilities
  • Develop and implement multi-channel marketing campaigns, including direct mail, PPC, SMS, email, and drip campaigns.
  • Manage and execute targeted lead generation initiatives to engage and convert real estate leads.
  • Lead cross-functional teams to ensure timely delivery, accuracy, and budget adherence for direct mail campaigns.
  • Monitor and analyze Key Performance Indicators (KPIs) to assess marketing effectiveness and make data-driven decisions.
  • Optimize marketing budgets across channels to maximize ROI and achieve business goals.
  • Analyze and interpret performance data to inform marketing strategies and campaign adjustments.
  • Collaborate with sales and leadership teams to align marketing efforts with business objectives.
Requirements
  • Proven track record of leading marketing functions in real estate or a similar industry.
  • Deep understanding of marketing channels, including direct mail, PPC, SMS, email, and digital advertising.
  • Experience with marketing automation tools and CRM systems, such as HubSpot, Salesforce, or ActiveCampaign.
  • Ability to manage marketing budgets effectively and prioritize efficiency.
  • Expertise in KPI tracking and performance analysis to optimize marketing strategies.
  • Strong organizational skills, with the ability to manage multiple campaigns and deadlines.

This is an exciting opportunity to join a dynamic team at Sagan, a pioneering membership community connecting top executives, founders, and CEOs with global talent. If you are a results-driven marketing professional with a passion for delivering exceptional outcomes, we encourage you to apply. Estimated salary range: up to 2500 USD.



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