Marketing Campaign Strategist

hace 6 días


Buenos Aires, Buenos Aires C.F., Argentina Sagan Recruitment A tiempo completo

About the Role

Sagan Recruitment is seeking a skilled Digital Marketing Manager to lead our marketing efforts and drive business growth. As a key member of our team, you will be responsible for developing and executing marketing campaigns to drive inbound leads for our clients in the HVAC and plumbing industry.

Key Responsibilities:

  • Develop and execute marketing campaigns to drive inbound leads.
  • Manage and optimize Google Ads and Facebook Ads to ensure high ROI and conversion rates.
  • Implement SEO strategies to improve search rankings and organic traffic.
  • Track and analyze lead performance data, making real-time adjustments for optimization.
  • Ensure the company website is optimized for SEO and user experience.
  • Create and manage blog content, landing pages, and service pages to engage potential customers.
  • Develop email marketing campaigns to nurture leads and increase conversions.
  • Strengthen the companys brand presence through social media marketing and reputation management.
  • Respond to customer reviews and inquiries on platforms like Google My Business and Facebook.
  • Monitor and report on marketing performance metrics such as CTR, conversion rates, and ROI.
  • Continuously test and refine marketing campaigns to improve efficiency and cost-effectiveness.

Requirements:

  • Proven experience in digital marketing, lead generation, and SEO.
  • Strong background in Google Ads, Facebook Ads, and email marketing.
  • Experience in website management and content strategy to drive conversions.
  • Ability to analyze marketing performance metrics and make data-driven decisions.
  • Excellent communication skills with a strong brand-building mindset.
  • Highly organized, self-motivated, and able to manage multiple projects independently.


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