Digital Marketing Strategist

hace 2 días


Buenos Aires, Buenos Aires C.F., Argentina Biodegradablefuture A tiempo completo
Job Overview:

We are seeking a skilled Digital Marketing Strategist to join our team at Biodegradablefuture. As a key member of our growth marketing team, you will play a crucial role in scaling our SaaS product and driving business growth through innovative marketing strategies.

The ideal candidate will have 3+ years of experience as a SaaS growth marketing professional, with a deep understanding of SaaS business models and customer lifecycles. They will be proficient in digital marketing channels and tactics, including AARRR Funnel / Pirate Metrics, and possess strong analytical and problem-solving abilities.

Responsibilities:
  • Develop and execute data-driven marketing strategies across multiple channels
  • Create and manage marketing campaigns across various digital channels
  • Design and implement lead generation initiatives to attract qualified potential customers
  • Optimize the customer acquisition funnel to increase conversion rates and drive new user sign-ups
  • Implement strategies to retain existing customers and encourage upgrades to higher subscription tiers
  • Monitor campaign performance using analytics tools and make data-driven adjustments to marketing strategies
  • Continuously test different marketing approaches to identify the most effective tactics for maximizing ROI
  • Collaborate with sales, engineering, and customer success teams to ensure alignment and smooth customer journey

Required Skills and Qualifications:
  • 3+ years of hands-on experience as a SaaS growth marketing professional
  • Deep understanding of SaaS business models and customer lifecycles
  • Experience with the AARRR Funnel / Pirate Metrics
  • Proficiency in digital marketing channels and tactics
  • Data analysis and interpretation skills
  • Strong analytical and problem-solving abilities
  • Experience with marketing automation tools
  • Excellent communication and collaboration skills
  • Ability to think creatively and experiment with new marketing strategies


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