Amazon & Retail Media Strategist - Search (PPC)
hace 3 semanas
Amazon & Retail Media Strategist - Search (PPC) Overview Power Digital Marketing is a tech-enabled growth firm at the intersection of marketing, consulting & data intelligence. We ignite revenue and brand recognition for leading and emerging companies worldwide. We value diversity, are a people-first firm, and strive to be the most valued private growth marketing firm with a culture and services built for growth. Our mission is to power relentless growth through innovation and results, driven by integrity, autonomy, and grit. As a full-service growth marketing firm, we offer services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Key technology: Nova, which analyzes businesses through first-party data to support strategic marketing decisions and diligence in M&A, enabling marketers to contribute strategically. Role: Retail Marketing Strategist focused on Amazon & retail PPC advertising within a client book of business. You will own execution, performance, and growth of campaigns, report on performance, optimize, and communicate with clients and internal teams. You will provide insights and forward-thinking strategy, aligned with the service strategy and lever to drive performance. A Day In The Life Own the execution, performance, and growth of Amazon & retail PPC advertising campaigns; manage reporting, optimizations, and keyword research; work with account leadership to evolve strategy within the broader media mix; collaborate with Specialists as needed. Responsibilities Manage Amazon & retail search campaigns across diverse clients, including daily optimizations and high-level strategy changes Analyze campaign performance data from Amazon Ad Console and other retail media platforms; tie performance to overall retail business results Participate in weekly department scrums and training to deepen channel knowledge Continuously seek performance improvements and business impact aligned with client goals Maintain frequent, clear communication with internal teams and assigned clients Contribute to development of new department training materials Utilize AI and delegation resources to support workflow where possible Leverage Power Digital’s Nova ecosystem in relation to the department Role Requirements 2-3 years of digital marketing experience; 1-2 years in an agency setting preferred Minimum 2 years hands-on experience with Amazon/Retail search advertising or Google paid search Significant campaign management experience in one or more of the following: Amazon Ad Console, Walmart Connect, Instacart Ads, Criteo Retail, CitrusAd Proficiency in Google/Microsoft Office Strong written and verbal communication, strong organizational and project management skills Self-motivated, eager to learn, with excellent interpersonal skills Interested in a long-lasting relationship with a growing company Key Performance Indicators (KPIs) Hit revenue per team member: $25k+ Hit EBITDA per team member: $5k+ Client churn rate below 10% Most Important Things (MITs) Excellence in channel production and account performance Cross-channel collaboration Internal & client-facing communication Power Digital’s people and culture are at the core of our success. We are an Equal Opportunity Employer and value diverse backgrounds and experiences. All employees contribute to an inclusive environment where diversity is part of our strength. Please be aware of fictitious job openings or misleading recruitment messages. Power Digital does not charge any application, processing, or training fee. All genuine job openings are posted on our careers page. If you have doubts about authenticity, contact before taking further action. Seniority level Mid-Senior level Employment type Full-time Job function Marketing and Sales Industries: Advertising Services Referrals increase your chances of interviewing at Power Digital Marketing. Get notified about new Media Strategist jobs in Argentina. #J-18808-Ljbffr
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