Salesforce CRM Senior Associate

hace 5 días

Partido de Vicente López, Argentina Biogen A tiempo completo
About This Role

The Salesforce CRM Senior Associate is a key member of our team, responsible for providing business-oriented reports, KPIs, and analytical capabilities to drive business objectives. This role will work closely with internal stakeholders to deliver insights that inform business decisions.

Key Responsibilities:
  • Primary Market Data Analysis
  • Compiles and delivers business intelligence reports to end users on a regular basis
  • Participate in the development and implementation of market research projects and relationships with market research suppliers/partners
  • Performs ad-hoc analysis based on secondary data (IQVIA) to support decision-making processes
  • Compile and deliver information extracted from Veeva CRM, generating field force KPIs, CLM, and other digital promo tools analyses and reports
  • Support BI/Decision Support manager to provide integrated marketing analytical solutions (dashboards and BI) to support business areas (Sales/Marketing, Mkt Access, and Medical)
  • Perform customer segmentation calculation and analyses
  • Conduct targeting and field force sizing analyses
  • CRM System– Manage the CRM System, users training, ensure data integrity, track Sales Force productivity, and support Sales Force Effectiveness initiatives; supporting field force in the questions related to the use of Veeva CRM
  • Contribute to the development of sales incentives metrics and calculation
  • Market Access supporting – developing and implementing SAP
  • Sales Force Incentive Compensation (SIC) – Support/Propose criteria and metrics definition
  • Competitive Intelligence - Establish CI capabilities to provide regular, accessible reporting on competitive activities
  • Build strong relationships with all colleagues from the Global team regarding CMI & CRM subjects
  • Maintain close liaison with all company areas
  • Meet the required standards of quality of the company and the Best Practice - Code of Business Conduct
Qualifications
  • University degree in marketing/economics/statistics/engineering or comparable is needed
  • 3-5 years' experience in a similar position, preferably in the pharmaceutical or biotechnology industry
  • Knowledge of business statistics, quantitative methods, performance analysis, and development of business performance dashboards, scorecards, and KPIs
  • Strong understanding of marketing strategy, planning issues, forecasting, field force tactics, and performance indicators
  • Skills in MS Office and relational databases
  • Strong attitude to be a team player
  • Problem-solving and decision-making attitude
  • Excellent communication skills and ability to effectively work with cross-functional teams
  • Intermediate level of English (spoken and written)
About Biogen

We are a global team with a commitment to excellence and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.

At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired to learn more about our DE&I efforts.

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