Digital Engagement Specialist

hace 2 semanas


Buenos Aires, Buenos Aires C.F., Argentina Life Academy A tiempo completo
About Life Academy

We're a dynamic organization dedicated to providing educational courses and masterclasses that foster personal growth and success. Our mission is centered around three core values: trust, quality, and fun.

Our Approach

We believe education should be engaging, impactful, and applicable to everyday life. That's why our courses focus on practicality and effectiveness, making learning an enjoyable experience.

Job Summary

We're seeking an experienced Community Manager to oversee our social media presence, grow our followers organically, create captivating content, and drive effective conversion funnels across various platforms.

Main Responsibilities:
  • Social Media Management
    • Effectively manage social media accounts for our projects
    • Create content plans aligned with business objectives
  • Content Creation
    • Develop high-quality visual and written content for social media channels (Facebook, Instagram, LinkedIn, TikTok, etc.)
    • Curate and manage content across our social media accounts, communities, and blogs
  • Marketing Strategy
    • Create and implement a content marketing plan to promote products and events (webinars, educational courses, offline events)
    • Collaborate with designers and content creators to produce engaging multimedia content for social media and ads
  • Analytics and Reporting
    • Analyze results of Meta campaigns for community growth and reach
    • Buid effective audiences and optimize campaign performance
  • Cross-Functional Collaboration
    • Work with sales teams to gather feedback and adjust organic and paid social media funnels
    • Process incoming messages from clients and respond accordingly
Requirements:
  • At least 2 years of experience as a Social Media Manager (preferably in EdTech or FinTech)
  • Understanding of modern trends in social media and willingness to adapt
  • Experience launching and managing social media accounts with up to 1M followers
  • Basic video and content editing skills using tools like Captions, Figma, Canva
  • Excellent project management and communication skills
  • Track record of driving adoption of new ideas and pioneering approaches within social media channels
  • Analytic skills and ability to use data to inform social media marketing actions
What We Offer:
  • Paid Time Off
  • Udemy Business unlimited membership
  • Corporate events and team-building activities
  • Professional and personal development opportunities in a fast-growing environment


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