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Lead Social Media Strategist
hace 2 meses
Media is seeking an innovative professional who recognizes the importance of aligning social media and brand strategy to achieve impactful results. The Senior Social Media Strategist is essential in executing and managing the brand's creative vision across diverse digital platforms. This role entails recommending and utilizing the most effective channels and technologies to fulfill brand goals and connect with the target audience. The strategist will transform creative ideas into engaging content across various platforms, ensuring the brand's message is distinct and consistent with a unified Social Perspective.
Key Responsibilities
Strategy Formulation: Develop and implement social media strategies that align with the creative vision, selecting key messages and designing campaign mechanics for maximum brand visibility and effectiveness. Campaign Management: Establish, monitor, and assess Key Performance Indicators (KPIs) throughout campaigns to ensure strategic goals are achieved and provide insights for enhancements. Team Collaboration: Support Content and Community Management teams, ensuring their initiatives align with strategic objectives. Data Analysis: Evaluate and interpret data from various analytical and monitoring tools to continuously enhance social media accounts. Cross-Functional Collaboration: Work with diverse teams including Data, Brand Strategy, Paid Media, Creative, and Operations to implement comprehensive strategies and reach shared objectives.Requirements
Strong analytical capabilities to interpret data and generate actionable insights. Proficiency in Google Suite, Miró, Slido, and Jira. Excellent communication and teamwork skills to collaborate effectively across various disciplines. Previous experience in managing social media strategies and campaigns. Ability to swiftly adapt to changing trends and technologies in the social media landscape.Background & Skills
Degree in Marketing, Communications, or related fields. Minimum of 5 years of demonstrated experience in social media strategy or a related position. Proven success in developing and executing social media strategies that enhance engagement and meet business objectives. Certifications or training in relevant social media management tools and analytics platforms are advantageous.The Senior Social Media Strategist will play a crucial role in ensuring the brand's online presence is impactful, consistent, and aligned with strategic objectives across all social media platforms, fostering engagement and growth in the digital landscape.
About Media
Media is a forward-thinking digital marketing agency that specializes in innovative strategies and technology solutions to enhance business opportunities and redefine brand interactions. Our integration of systems and workflows enables seamless content production, scalable experiences, and data-driven insights powered by AI—managed by a diverse team of industry experts to help leading companies stay ahead of the competition.
We are committed to fostering a respectful and empowering work environment for all individuals, encouraging diverse perspectives and unique viewpoints to create a culture where everyone can thrive and contribute to work that resonates with the world around us.
