Social Media Strategist, North America
hace 6 días
We are seeking a highly skilled Social Strategist to join our Social Innovation North American team at Social Element.
As a Social Strategist, you will be responsible for leading briefs, creating social media audits, reports, content plans, social strategies, playbooks, social media training programs, and thought leadership for clients.
You will also support research for new business plans and pitches, set and advise on KPIs for campaigns, reports, and strategies, and recommend optimizations based on findings and trends.
Additionally, you will plan, execute, and optimize social strategy for key clients, in partnership with Account and Social Media teams.
Key Responsibilities:
- Lead briefs for creative, insights, and client that succinctly sum up needs and inspire strong outputs
- Lead and create social media audits, reports, content plans, social strategies, playbooks, social media training programs, and thought leadership for clients
- Support in research for new business plans and pitches
- Set and advise on KPIs for campaigns, reports, and strategies. Recommend optimizations based on findings and trends.
- Stay up-to-date with industry standards, community management, and social media through continuous research of trends in social media platforms
- Plan, execute, and optimize social strategy for key clients, in partnership with Account and Social Media teams
- Craft persuasive and visually-attractive narratives that simplify data points into actionable next steps
- Identify trends in social culture and translate them to brand opportunities and/or agency thought leadership
- Assist in agency education of social trends, partner with other disciplines
We are looking for a candidate with a strong background in social strategy, including content, channel strategy, and community management strategies.
You should have a true curiosity to understand audiences, business goals, and social platforms both new and emerging.
Strong relationship building skills, both internally and with clients, are essential.
You should be able to lead research, write and customize a social media strategy, and communicate effectively both visually and spoken.
Able to tie social media success to brand business goals and outputs.
Requirements:
- 3-5 years of social strategy experience
- Proven experience in a social media agency is a must
- Up-to-date and current knowledge of social networks and their opportunities for brands, social tools and social media and cultural trends
- Strong experience working alongside new business teams in pitches and a proven record of helping unlock additional revenue from clients via strategic opportunities
- Proven track record of strategic experience and successful partnership with creative, insights, paid, and influencer marketing
- Experience working for global clients, CPG, and Alcohol is a plus
- Solid experience with quantitative and qualitative performance metrics and insights
We offer a range of benefits to our employees, including remote/flexible working, 33 days of holiday, birthday off, annual occasion day off, 1 volunteer day off, paid sick time off, group insurance medical plans, dental and vision plans, FSA HSA options, 401k with employer matching, employer-paid long-term/short-term disability, and enhanced family-friendly policies.
We are committed to creating a diverse and inclusive workplace and welcome applications from diverse and under-represented groups.
We are also able to make reasonable adjustments throughout the full recruitment process.
How to Apply
If you are excited about this opportunity, please upload your resume and a cover letter explaining your personal/professional experience in creative project management and why you are excited to join our team.
We look forward to hearing from you.
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