Digital Marketing Strategist

hace 4 días

Buenos Aires, Argentina Mastercard A tiempo completo
About the Role

We are seeking a highly skilled Digital Marketing Strategist to join our team at Mastercard. As a key member of our Advisors Client Services group, you will be responsible for leading the strategy development and implementation of campaigns and engagements for our clients.

Key Responsibilities
  • Client Impact
    • Develop tailored growth marketing engagements based on customer demographics and behavior to captivate new audiences.
    • Manage online & offline platforms, including digital media, telesales, and branch, optimizing for lead generation and acquisition.
    • Provide effective coaching to clients and influence them to drive business results.
  • Team Collaboration & Culture
    • Champion collaborative innovation: Partner with senior internal and external stakeholders across a range of industries for targeted marketing, integrating AI into strategies while fostering an environment of innovation within the team.
    • Provide on-the-job training, coaching, and mentorship to junior consultants.
  • Basic Qualifications
    • Undergraduate degree with Growth Marketing expertise and mindset, and work experience in driving omni-channel user acquisition and engagement.
    • Market savvy, understanding emerging trends and using market opportunities.
    • Problem solving and user centric mentality, bringing creative solutions to complex challenges.
    • Client Management: Proven track record in managing client accounts and leading digital marketing solutions.
    • Project Execution: Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes.
    • Collaboration: Thrive in a matrix organization structure, manage internal and external stakeholders effectively. Inspiring team leader, fostering a culture of creativity and data-driven decision making.
    • Communication: Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects. Articulate storyteller, translating complex insights into compelling narratives that resonate with audiences.
    • Innovation: Show the ability to ideate, manage, and roll out complex and competitive digital marketing initiatives. Think future-forward with a continuous focus on optimization and innovation.
    • Ability to communicate effectively in English and the local office language (if applicable).
    • Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs.
    Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks come with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

  • Abide by Mastercard's security policies and practices;
  • Ensure the confidentiality and integrity of the information being accessed;
  • Report any suspected information security violation or breach;
  • Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

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