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AVP-Marketing Strategist
hace 2 meses
We are seeking a highly skilled and experienced Marketing Strategist to join our Moody's Ratings Commercial marketing team. As a key member of our team, you will be responsible for leading marketing efforts for Moody's Ratings in Latin America and developing a comprehensive content strategy for our commercial business.
Key Responsibilities- Develop and execute integrated marketing strategies to drive customer engagement and revenue growth
- Create and lead content strategy, globally, for Moody's Ratings Commercial, in partnership with Moody's divisions and our digital insights team
- Work with cross-functional teams to build an integrated and holistic regional marketing plan, delivering compelling marketing materials and sales content
- Track, measure, and report on the performance of marketing campaigns and initiatives, particularly digital campaigns, using analytics tools
- Collaborate with key stakeholders to establish and execute a robust marketing and content plan that supports strategic business objectives
- Bachelor's degree in marketing, business, or related field
- Proven experience in B2B marketing, content management, or a similar role (4-6 years)
- Excellent communication and leadership skills
- Proficiency in digital marketing tools and platforms such as Marketo, High spot, Lumen5
- Understanding of the credit rating industry and its regulatory environment desired
- English fluency (spoken and written) required. Portuguese beneficial, but not required.
Moody's is an equal opportunity employer. We offer a dynamic and inclusive work environment, competitive compensation and benefits, and opportunities for professional growth and development.