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Measurement and Analytics Leader

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Buenos Aires, Buenos Aires C.F., Argentina IBM A tiempo completo
Job Overview

As a Measurement and Analytics Leader, you will play a strategic role in developing cross-platform measurement approaches and agendas for Meta Global Customer Marketing LATAM.

About the Team

Our team contributes directly to Meta's mission by connecting advertisers and businesses with their customers and helping them grow through a variety of advertising solutions.

Responsibilities
  1. Drive the development of cross-platform measurement strategies to drive business growth.
  2. Empower a team to conduct in-depth effectiveness studies/analyses to understand the relative impact of different marketing strategies.
  3. Partner with local and central Analytics teams to drive Measurement capabilities across the business.

You will also be responsible for building cross-functional relationships, managing the delivery of high impact dashboards and data visualizations, and driving go-to-market by planning, executing and scaling marketing campaigns.