Event Marketing Lead, Latam

hace 3 semanas

Buenos Aires, Argentina Meta A tiempo completo

**Event Marketing Lead, LATAM Responsibilities**:

- Continued evolution of the vision, strategy and ways of working of the LATAM Face-to-Face team
- Lead a team of 6+ people across multiple countries and onboard new team members to support growth
- Ideate, develop and execute creative, innovative and inspirational virtual and in-person event concepts that demonstrate the value of Meta to clients, advertisers and partners, and work with creative, agency, and marketing partners to bring these concepts to life
- Collaborate with LATAM marketing partners to develop 360-degree marketing strategies that include input from cross-functional teams and align with overall Meta strategy and branding, evaluate and report on events success as part of overall business goals
- Ensure progress on priority work-streams, help build decision-making frameworks, program deliverables, RACIs, etc., including support for cross-functional relationship management
- Drive consistency of programs strategically, functionally and creatively, and work with leaders to ensure programs delivered are consistent and aligned with F2F, LATAM, Global Business Marketing and brand objectives, strategize virtual and in-person activations that bring our products and services to life
- Understand the business needs of the market, evaluate budget and resources, and drive/build an operational model to support sustained growth
- Work cross-functionally to optimize our efforts and drive efficiencies through effective planning and sharing with the Americas and Face-to-Face teams, as well as cross-functional partners (Marketing, Creative, Agency, Sales, Product & PR)
- Share best practices and scale assets, partner with leadership to ensure programs are a growth driver for business
- Manage relationships with Legal, Sourcing, Finance, Security, Facilities, Catering and Event Operations teams to align on ongoing event needs, update/refresh as needed
- Work with Scaled Solutions team to measure impact, foster feedback loop with cross-functional teams to continually measure event effectiveness, define and refine event metrics as part of overall marketing effectiveness
- Manage agency partnerships and contingent workers in support of day-to-day creative and operational needs
- P&L responsibility, budget and planning for all LATAM programs
- Build, train and maintain a high performing diverse team
- Lead by establishing DE&I as a key component in our business strategy, advocate for diversity and inclusion efforts, and be a driver of team culture
- Travel frequently for events, sometimes internationally

**Minimum Qualifications**:

- Experience working in close collaboration with agency creatives, designers, and producers on a variety of digital and interactive projects
- Experience managing agencies and vendors
- Experience working under pressure with deadlines, while managing several programs simultaneously
- Understanding of the virtual event landscape and hands-on experience utilizing platforms such as Splash, BlueJeans events, Zoom, etc
- Leadership experience, and experience building, leading and inspiring a team
- Extensive knowledge of today’s advertising, marketing, media and competitive landscape
- Experience to consistently innovate and enhance programs, bringing new ideas to the table
- Experience creating and evolving experiences that showcase a company’s product offerings — specifically, working hands-on with AR and VR technology, with proven results building event experiences with and aligning use of these technologies to business goals
- 10+ years experience working with cross-functional teams or stakeholders
- Experience building relationships, trust and foster collaboration across various levels of the organization in a highly cross-functional, global team environment
- Experience with articulating concepts and solutions using external and internal insights
- Agency or wider experience across key marketer audiences (agency, brand, direct response, developers)
- Solid experience managing complex projects and budgets with project management experience
- Direct experience managing advertising industry events
- Experience with independently identifying and acting on global priorities and leveraging opportunities

**Preferred Qualifications**:

- 12+ years of marketing strategy experience, preferably in the advertising, marketing technology, or media industry
- Portuguese and/or Spanish language skills, but not essential

  • Event Marketing Lead, Latam

    hace 3 semanas

    Buenos Aires, Buenos Aires C.F., Argentina IBM A tiempo completo

    Event Marketing Lead, LATAM Responsibilities:Continued evolution of the vision, strategy and ways of working of the LATAM Face-to-Face team.Lead a team of 6+ people across multiple countries and onboard new team members to support growth.Ideate, develop and execute creative, innovative and inspirational virtual and in-person event concepts that demonstrate...

  • Especialista en Organizacion de Eventos y

    hace 1 semana

    Capital Federal, Buenos Aires, Argentina Latam Business School A tiempo completo

    **¡Unete al equipo de Marketing y Eventos de Latam Business School!** En Latam Business School, buscamos un talentoso profesional para unirse a nuestro equipo de Marketing y Eventos. Si eres apasionado por la organización de eventos de alto impacto, la generación de alianzas estratégicas y el desarrollo de relaciones con speakers de alto nível, ¡esta...

  • Digital Marketing Specialist Latam

    hace 3 semanas

    Capital Federal, Buenos Aires, Argentina Blue Arrow Latam A tiempo completo

    Blue Arrow Latam has been assigned by a Global Data Center & Networking Optimization Company to search for a Digital Marketing Manager for Latin America based in Buenos Aires and reporting to the Marketing Group Head located in the US Headquarters. **Main Responsibilities**: - Develop Marketing Plan & Budget oriented to generate new and quality leads. -...

  • Lead Marketing Communications

    hace 3 días

    Buenos Aires, Argentina SEAL Consulting A tiempo completo

    About Lumen The Role EnLumen estamos en búsqueda de un MARKETING & COMMUNICATIONS LEAD para sumarse al equipo regional del Clúster Sur (Argentina, Chile, Perú). Será un perfil creativo y dinámico, con conocimientos de estrategias de Branding, Eventos, PR, Call Center y serán valorado sus conocimientos en Online Ads. Buen manejo de base de datos y...

  • Marketing Event Coordinator

    hace 5 días

    Buenos Aires, Buenos Aires C.F., Argentina Eset A tiempo completo

    About the RoleThe Marketing Event Coordinator will be responsible for coordinating all aspects of Eset's events and webinars, including planning, execution, and follow-up. This role requires strong organizational skills, attention to detail, and excellent communication abilities.Key ResponsibilitiesDevelop and implement event strategies aligned with business...

  • Lead Marketing Communications

    hace 2 días

    Buenos Aires, Buenos Aires C.F., Argentina Seal Consulting A tiempo completo

    About LumenThe RoleEnLumenestamos en búsqueda de un MARKETING & COMMUNICATIONS LEADpara sumarse al equipo regional del Clúster Sur (Argentina, Chile, Perú).Será un perfil creativo y dinámico, con conocimientos de estrategias de Branding, Eventos, PR, Call Center y serán valorado sus conocimientos en Online Ads.Buen manejo de base de datos y...

  • Cryptocurrency Marketing Lead

    hace 1 semana

    Buenos Aires, Buenos Aires C.F., Argentina Blockchain A tiempo completo

    About the RoleWe are seeking a Cryptocurrency Marketing Lead to join our Marketing Team and spearhead our regional growth in Latin America. As a pioneer in the digital assets industry, Blockchain.com is committed to empowering individuals to take control of their financial future.About Blockchain.comBlockchain.com is a global leader in the digital assets...

  • Regional Marketing Director LATAM

    hace 2 días

    Buenos Aires, Buenos Aires C.F., Argentina PeopleForce Ltd. A tiempo completo

    Job Description:">The role of Senior Regional Marketing Manager (LATAM) is a vital part of our team, responsible for developing and executing the marketing strategy to drive brand awareness, lead generation, and pipeline growth in Latin America. This position requires a strong understanding of the region's market, cultural nuances, and customer behavior.Key...

  • Senior Marketing Manager LATAM

    hace 2 días

    Buenos Aires, Buenos Aires C.F., Argentina PeopleForce Ltd. A tiempo completo

    Job Summary:">We are looking for a highly motivated and experienced Senior Regional Marketing Manager (LATAM) to join our team. The successful candidate will have a strong background in B2B marketing, with a focus on demand generation and regional marketing. They will be responsible for developing and executing the marketing strategy to drive brand...

  • Marketing Director Regional LATAM

    hace 2 días

    Buenos Aires, Buenos Aires C.F., Argentina PeopleForce Ltd. A tiempo completo

    About PeopleForce:">We are a leading HR platform that manages the entire employee experience. As a Senior Regional Marketing Manager (LATAM), you will play a crucial role in driving brand awareness, lead generation, and pipeline growth in Latin America. You will develop and execute the marketing strategy to align with the needs and pain points of HR teams...

  • Latam Regional Lead Measurement

    hace 4 semanas

    Buenos Aires, Argentina Meta A tiempo completo

    Global Customer Marketing LATAM (GCM) contributes directly to Meta's mission by connecting advertisers and businesses with their customers and helping them grow through a variety of advertising solutions. We succeed when we help our customers grow their business.The GCM team is searching for a Measurement & Analytics / Digital & Media who is passionate about...

  • Latam Regional Lead Measurement

    hace 19 horas

    Buenos Aires, Argentina Meta A tiempo completo

    Global Customer Marketing LATAM (GCM) contributes directly to Meta's mission by connecting advertisers and businesses with their customers and helping them grow through a variety of advertising solutions. We succeed when we help our customers grow their business.The GCM team is searching for a Measurement & Analytics / Digital & Media who is passionate about...

  • Pasante de Marketing Eventos

    hace 3 semanas

    Buenos Aires, Argentina Thomson Reuters A tiempo completo

    Pasante de Marketing | eventos para** Thomson Reuters Argentina** Nos encontramos en la búsqueda de estudiantes avanzados (promediando hasta el 75%) de las carreras de Organización de Eventos, Administración de empresas, Marketing, Comercialización para sumarse a nuestro equipo de Marketing - LatAm. Dentro de las principales tareas serás responsable...

  • Marketing Lead

    hace 3 semanas

    Capital Federal, Buenos Aires, Argentina Bullmetrix A tiempo completo

    Somos una empresa de Marketing Digital que implementa estrategias enfocadas 100% en resultados para hacer crecer empresas. Nos encantan los desafíos que nos hagan pensar en grande. Tenemos clientes de todo el mundo, con foco en LATAM y Estados Unidos. Confían en nuestro trabajo empresas como Mercado Libre, Despegar, Sodimac, Farmacity, Flybondi, entre...

  • Project Lead Marketing Coordinator

    hace 6 días

    Buenos Aires, Buenos Aires C.F., Argentina MRM for Health A tiempo completo

    We're looking for a talented Marketing Project Manager to lead end-to-end event coordination, oversee cross-functional collaboration, and ensure seamless planning and execution of marketing programs.

  • Marketing Manager Senior Regional LATAM

    hace 2 días

    Buenos Aires, Buenos Aires C.F., Argentina PeopleForce Ltd. A tiempo completo

    About the Role:">We are seeking an experienced Senior Regional Marketing Manager (LATAM) to join our team. The ideal candidate will have a strong background in B2B marketing, with a focus on demand generation and regional marketing. They will be responsible for developing and executing the marketing strategy to drive brand awareness, lead generation, and...

  • Event Marketing Manager

    hace 1 semana

    Buenos Aires, Buenos Aires C.F., Argentina Eset A tiempo completo

    About the Role">We're seeking a skilled Event Marketing Manager to join our team at ESET Latin America. As an Event Marketing Manager, you'll play a key role in planning and executing successful events that drive business growth and foster strong relationships with our partners and distributors.Main Responsibilities">Develop and execute event strategies that...

  • Marketing Manager

    hace 3 semanas

    Buenos Aires, Argentina Hire Latam LLC A tiempo completo

    The Marketing Manager strategically develops and implements Lulo Libros marketing and communications programs regarding its educational resources and services, in order to build brand awareness, support business objectives, foster customer retention, execute business development campaigns and increase sales. This includes day-to-day marketing needs such...

  • Latam Marketing Associate

    hace 4 días

    Buenos Aires, Argentina Blockchain.com A tiempo completo

    **WHAT YOU WILL DO**: Marketing and Growth: - **Develop and implement localized marketing campaigns**:Craft targeted campaigns tailored to the unique needs and preferences of HNW clients in LatAm. Client Acquisition and Engagement: Influencer Marketing and Ecosystem Building - **Build and manage strategic partnerships**:Identify and cultivate relationships...

  • Marketing Specialist Lead

    hace 3 días

    Buenos Aires, Buenos Aires C.F., Argentina Johnson & Johnson Family Of Companies A tiempo completo

    Job SummaryWe are seeking a skilled marketing specialist to lead professional marketing activities for Acuvue Brand contact lenses in South Hub (Argentina, Chile, Peru, Uruguay, Paraguay).About the RoleDevelop and execute marketing strategies to increase eye care professional engagement.Lead the engagement plan of our professional education online site...