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Why Fluid Truck? Fluid Truck is creating the future of mobility for businesses. We are looking for smart, entrepreneurial, and passionate people to help us transform the way the world utilizes commercial fleets. Be prepared to tackle challenges, work hard, solve big problems, and have a lot of fun. Digital Marketing Specialist We are looking for a Digital Marketing Specialist who is ready to take on new challenges and make a positive impact for our rapidly growing company. The Digital Marketing Specialist must be a strong communicator and excellent brand builder who will use a creative approach to expand and maintain Fluid Truck’s brand by developing and implementing strategies that drive impact for our products and services. Responsibilities Strong focus on Fluid Truck’s customer acquisition and conversion rate optimization. Work alongside the Marketing analyst and BI teams to develop reports and metrics to analyze the success of digital marketing strategies, including LTV and ROAS. Be an expert in managing Google Ads and programmatic advertising. Optimize and update Fluid Truck’s website and other owned digital channels; experience with Webflow and WordPress is preferred. Analyze target customer data to create segmented digital strategies in partnership with the Marketing Analyst. Build better user experiences for prospects and customers, using creative ways to personalize digital content. Possess web development skills in HTML/CSS. Drive initiatives forward with strong project‑management skills; experience with Asana or similar platforms is a plus. Direct written and visual content creation for Fluid Truck’s digital channels in partnership with internal stakeholders and external vendors. Work closely with the creative, marketing, and communications teams to develop content and assets that support approved programs and information. This information is not an exhaustive inventory of all duties, responsibilities, and qualifications. Benefits Competitive salary Growth & career‑development opportunities Stock options for a rapidly growing company Health insurance Paid time off Hybrid work modality Great work environment #J-18808-Ljbffr
