Paid Media Specialist

About Ottomatik.io Our US‑based client is a dynamic and innovative digital marketing agency specializing in SEO and paid‑ads advertising. As they scale from startup to industry leader, they are building the operational infrastructure that will support the next phase of growth, from managing hundreds of clients to thousands. Eligibility and Application Requirements Eligibility: This position is open to candidates residing in Latin America. Application Language: Please submit your CV in English. Applications submitted in other languages will not be considered. Professional Presentation: We encourage you to showcase your professional experience by including a Loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority. If you are hired for this role, you may be asked to update your LinkedIn profile. Company Overview We are seeking an experienced agency professional who understands the fast‑paced, client‑focused nature of digital marketing agencies and can immediately start contributing to our paid‑ads campaigns for our diverse client portfolio with minimal training. We offer a fully remote work environment with team members across multiple time zones and significant growth opportunities in an exciting phase. Our values‑driven culture champions Ownership, Continuous Improvement, Adaptability, and Drive, while fostering an inclusive team environment that encourages diverse perspectives and collaboration. Key Information Schedule: Monday to Friday, 8 AM – 5 PM CST Salary Range: $1,500 – $2,000 USD/month Perks: 10 days of PTO per year + 10–12 US Holidays (TBD by the company) Responsibilities Campaign Setup & Management: Launch and manage paid‑ads campaigns across Google Ads and Meta platforms; support additional platforms as needed (Bing Ads, TikTok Ads, Programmatic). Optimization & Performance Improvement: Continuously optimize campaigns to hit performance targets and maximize ROI; analyze performance trends and proactively implement improvements. Troubleshooting & Quality Control: Identify and resolve tracking, performance, and delivery issues efficiently; ensure campaigns run smoothly with minimal downtime or data gaps. Tracking & Attribution: Implement and manage tracking using Google Analytics (GA4), Google Tag Manager (GTM), Google Search Console (GSC); integrate Zapier workflows for CRM and lead tracking; set up and manage CallRail tracking. Reporting & Insights: Generate clear, actionable performance reports; provide insights and recommendations to improve campaign outcomes; help the team understand why a campaign is performing and how we scale it. Qualifications +2 years of experience contributing to a marketing agency environment. Proven experience in managing and optimizing Google Ads campaigns. Experience with other paid‑ads platforms (e.g., Bing Ads, Facebook Ads, Programmatic). Familiarity with Google Analytics, Google Tag Manager, and other tracking tools. Strong analytical skills with a data‑driven approach to decision‑making. Excellent communication skills, both written and verbal. Ability to work independently in a remote setting, while also collaborating effectively within a team. Detail‑oriented with a focus on delivering high‑quality work. Preferred Skills (Not Required) Google Ads Certification Google Tag Manager Certification Meta Certification Call tracking experience Application Process Submit your resume along with a video introduction (optional but preferred). If you advance, you will be required to complete a skills assessment under camera‑on, full‑screen guidelines. Send us your resume Seniority Level Associate Employment Type Full‑time Job Function Advertising and Marketing Industries Marketing Services #J-18808-Ljbffr