Remote Paid Media Specialist
hace 4 días
Join to apply for the Remote Paid Media Specialist (Google, Meta & LinkedIn) – Bilingual (LATAM) role at Valatam . We’re Valatam, a team that connects bilingual professionals from Latin America with global clients. Our people are our pride, and we’re thrilled to be certified as a Great Place to Work for the period, proof that great work starts with great people. About the Role We’re seeking a skilled Paid Media Specialist/ Ads Campaign Manager to help us develop, execute, and optimize Valatam’s online paid advertising campaigns across platforms like Google Ads, LinkedIn, and Meta (Facebook & Instagram). This role will focus on generating high-quality leads (form fills and booked calls) and driving brand visibility among business owners and executives in North America & Canada. Key Responsibilities Develop and manage paid advertising strategies across Google Ads, LinkedIn Ads, and Meta Ads. Set up, monitor, and optimize paid ad campaigns to ensure performance and ROI. Write compelling ad copy and coordinate with our design team for creative assets. Conduct A/B testing on ads, landing pages, forms, and audience targeting and segmentation. Research and define target audiences and key segments based on our Ideal Customer Profile (ICP). Analyze campaign data and prepare monthly performance reports with actionable insights. Requirements English (C1/C2) and Spanish. 3+ years of marketing experience running paid ad campaigns on Google, LinkedIn, and Meta. Experience working with UTM links, conversion pixels, Google Tag Manager, and CRM tools (preferably HubSpot). Proficiency with Google Workspace and Microsoft Office. Excellent communication and problem-solving skills. Quiet home office, stable internet (≥ 10 Mbps down / 2 Mbps up), and backup connection. Bachelor’s or Associate’s degree preferred. Our Core Values at Work We live by ACTION (get things done), CARE (help others and do things right), OUTSTANDING (operate at the highest standards), DEPENDABLE (own every commitment), and ENERGY (bring positivity every day). You’ll thrive here if these values resonate with you. What We Offer Hourly rate equivalent to USD $1,472 – $1,840/month (experience-based). Annual pay increments. Discretionary bonuses. 5 Holidays as PTO. Monthly medical insurance stipend (after induction). Birthday / Anniversary bonuses + Gym / Wellness allowance. Unlimited online fitness classes + company events & Christmas celebrations. #J-18808-Ljbffr
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