Cro Specialist

hace 3 semanas


Municipio de Neuquén, Argentina Outliant A tiempo completo

About Outliant Outliant is a fully-remote, US-based digital product development and startup consulting company. Our culturally diverse team of creators develops seamless digital products. Role Overview We are seeking a technical and detail-oriented CRO Specialist (A/B Testing Focus) to join our optimization team. This role is key to bringing our CRO strategies to life: you will audit user journeys, analyze data, design and run tests, interpret results, and guide teams to improve conversion rates. You will collaborate closely with cross-functional teams to transform hypotheses and designs into functional, measurable tests within platforms like VWO or Optimizely. Responsibilities Analyze metrics such as conversion rate, bounce rate, and revenue per visitor to form test hypotheses. Implement A/B and multivariate tests, handling both visual editors and custom code (HTML, CSS, JavaScript) on platforms like VWO. Launch, monitor, and manage tests, ensuring proper data collection. Analyze test results, validate statistical significance, interpret insights, and recommend data-driven actions. Act as the team's technical expert on all matters related to testing platforms, solving implementation issues, and providing creative solutions to technical challenges. Collaborate with UX, design, and engineering to craft test variations that address key friction points. Present technical insights to internal stakeholders and, occasionally, to clients. Requirements Proven experience in the technical implementation of A/B tests using platforms such as VWO, Optimizely, Google Optimize, or similar. Deep fluency in analytics platforms such as Google Analytics, Adobe Analytics, or Mixpanel. Basic front-end development skills – HTML, CSS, JavaScript – to implement changes beyond visual editors. Meticulous attention to detail and a strong focus on quality to ensure tests are executed without errors. Ability to analyze experiment data and a solid grasp of statistics, significance testing, and sample-size calculation. Strong communicator who delivers tight, data-driven presentations. Proven track record collaborating with UX, marketing, and engineering to ship experiments. Excellent technical problem-solving skills and the ability to find creative workarounds. Passion for customer experience and a bias toward measurable outcomes. Certification in an A/B testing platform (VWO, Optimizely, etc.). Experience working in an agile environment. Benefits Paid Time Off. Non-working holidays per country of residence. Pro-rated 13th-month bonus in select regions. Salary increases and performance-based bonuses. Referral bonuses. Monthly internet stipend. Fun and casual work environment. Employee engagement activities and virtual gatherings. #J-18808-Ljbffr



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