Media Buyer
hace 7 horas
Meta Media Buyer (DTC E-commerce) — Remote
Pay: $3,000-4,000 / month
Type: Remote
• Full-time
Is this you?
- You've scaled Meta ad accounts profitably for DTC e-commerce brands.
- You spot patterns fast, turn data into decisions, and build repeatable systems—not chaos.
- You scale with discipline: structure, naming, budgeting, testing cadence, and clean change logs.
- You're confident owning budgets and performance targets with minimal oversight
Role Summary (Objective)
As our Media Buyer, you will own paid social ad accounts—primarily Meta—and drive scalable, profitable growth. Success looks like: consistently hitting efficiency targets, scaling spend responsibly, building world-class account hygiene, and report data-driven high-potential creative/testing ideas to our creative team.
You will be the person leadership trusts to answer:
"What's happening in the account, why is it happening, and what are we doing next?"
What you'll own (Responsibilities):
- Own Meta performance end-to-end (structure, budgets, testing, scaling, optimization, stability)
- Scale winners responsibly while protecting efficiency
- Translate data into clear creative direction: hooks, angles, proof, objections, fatigue signals, next iterations
- Lead weekly reporting: insights, performance narrative, decisions made, and next-week test plan
- Improve tracking discipline (UTMs, attribution tooling, clean naming conventions, change logs)
- Identify bottlenecks across the funnel (CVR/AOV/refund rate/creative fatigue) and propose fixes with the team
Requirements
Must-have:
- 2+ years hands-on media buying experience on Meta (not just "managed agencies")
- Proven track record scaling DTC e-commerce accounts profitably
- Strong understanding of performance metrics beyond ROAS (CAC, MER, contribution margin, payback, LTV signals)
- Excellent analytical skills (diagnose issues fast, explain causes, propose action plans)
- High ownership + strong communication in a remote setup
- Strong process discipline: naming conventions, budgets, documentation, change control
Nice-to-have:
- TikTok Ads / Snapchat Ads experience
- Triple Whale (or similar) attribution tool experience
- Experience collaborating deeply with creative teams and building creative systems
- Experience advertising across multiple markets/countries
How we measure success (example KPIs):
(We finalize these together during onboarding.)
- Maintain/beat target CAC and/or blended efficiency (MER) at agreed spend levels
- Consistent weekly execution: testing volume, learning velocity, and creative iteration output
- Account hygiene: naming, budgets, UTM discipline, change logs maintained
- Clear weekly leadership reporting: wins/losses + next actions
What we offer
- Base salary + performance-based bonuses
- Courses and training
- Flexible hours (remote)
- A fast-growing company where strong operators earn more responsibility quickly
- Close day-to-day collaboration with leadership + creative team (you won't be "left alone" without support)
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