Revops & CRM Analyst

**Job Overview**

We are looking for a data analyst who can work cross-functionally to resolve known data quality problems in our CRM platform to support key business functions such as sales operations, customer support, marketing, order management, and business intelligence.

**About Us**

SWVL is the leading high technology company on the mass transportation market. We

are a fast growing data driven company which is disrupting the public transportation market in Egypt (and abroad) making people's lives better on a daily basis.

It started with an observation turning into a realization, too many cars on the streets, wasting our limited resources: time, space and money.

We had to question why we depend so much on our cars ? And what are the consequent pains of moving around the city? Rush hours, traffic, terrible driving habits and unavailability of parking spots came rushing through our minds in addition to the pain of the high cost of on-demand services.

While an affordable decent public commuting solution is not accessible, we thought how can we improve people's lives? And here Swvl was created, revolutionizing the transportation scene in Egypt, through providing a technology-based alternative to public transportation, a smart solution that solves the transportation equation, leading to helping more commute for less, with ease and comfort.

Swvl is a revolutionary idea that was born from passion, loyalty, and persistence to face all challenges on the table, Swvl is not just a means to facilitate commuting, but a hunger to strive for solutions, encourage the contribution of youth in innovation and inspire change.

**Responsibilities and Duties**
- Help the business understand customer behaviour and provide actionable recommendations through the development of CRM reporting and analysis.
- Manipulating customer data, segmentation to help shape campaigns and communications
- Evaluate campaign performance and impact
- Work cross-functionally to resolve known data quality problems in our CRM platform to support key business functions such as sales operations, customer support, marketing, order management, and business intelligence.
- Clean and enrich data using internal data upload tools.
- Analyze data and identify patterns and trends causing data issues.
- Create documentation around data management based on changing business definitions processes and keep existing documents up to date on a monthly basis.
- Build dashboards and reports using internal tools to track key business metrics and internal data quality team metrics.
- Work on strategic projects to improve overall data quality in our CRM & MDM platforms.

**Desired Skills**
- 3+ years' experience working in a CRM Data focused role
- Experience/knowledge across CRMs
- Strong experience with SQL is essential
- Ability to build segmentation models - Customer Lifetime Value and RFM models
- Ability to build attribution, propensity and churn models
- Experience of Google Analytics would be ideal
- Passionate about data and sales
- Experience working with Salesforce is essential
- Ability to present complex information to a variety of stakeholders at all levels
- Prior programming experience in any major programming language: Python, Java, C++, etc
- Strong communication skills and ability to work with cross-functional teams.
- Strong analytical and problem solving skills, and high attention to detail.
- Eager to develop new knowledge and expertise.
- Self-motivated to dig into data.

**What We Offer**
- Great opportunity to be part of a start-up with a lot of responsibility and independence early on and where you will have an impact on the entire business
- Attractive compensation package