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Digital Marketing Strategist for India
hace 1 mes
Job Overview: King Deux Search & Consulting is seeking an experienced Digital Marketing Strategist to lead our marketing efforts in India.
Estimated Salary: $80,000 - $110,000 per annum, depending on experience and qualifications.
Job Responsibilities:
- Team Leadership:
- Manage a team of marketing professionals to achieve goals and project milestones.
- Marketing Campaign Development:
- Plan and execute lead acquisition campaigns to meet targets for lead quantity and quality.
- Create a go-to-market strategy for exploring new markets.
- Develop retention marketing strategies to boost repeat customer engagement.
- Brand Management:
- Oversee branding and communications initiatives for local and regional marketing activities, including media relations, promotions, online marketing, CRM, and events.
- Digital Strategy:
- Formulate a comprehensive digital marketing strategy encompassing SEO/SEM, database management, and social media.
- Evaluate the effectiveness of each marketing channel and optimize for better results.
- Market Insights:
- Conduct market research to identify trends and insights related to new technologies and market dynamics.
- Adjust business strategies based on research and analysis of market trends.
- Collaboration:
- Collaborate with agencies and vendor partners to enhance marketing efforts.
- Utilize the CRM system to assess customer data and evaluate current and potential customer activities.
- Budgeting and Forecasting:
- Manage marketing budgets and forecasts, ensuring targets are set and met.
Requirements:
- Education:
- Bachelor's degree or higher in Marketing, Public Relations, or Communications.
- Experience:
- Minimum of 5 years of experience in the finance industry, with a preference for experience in the CFD/FX sector.
- Deep understanding of the FX industry, market trends, and customer behavior.
- Skills:
- Strong analytical and problem-solving abilities, with a focus on data-driven decision-making.
- Detail-oriented with excellent communication and interpersonal skills.
- Fluency in English.
