CRM Data Manager

hace 4 días


Buenos Aires, Buenos Aires C.F., Argentina Tbwa ChiatDay Inc A tiempo completo
About the Role

We are seeking a seasoned CRM Data Manager - Marketing Expert to join our team. As a key member of our marketing department, you will play a critical role in supporting and managing the creation, curation, and optimization of content within our CRM system.

The ideal candidate will have a strong understanding of CRM platforms and experience working with cross-functional teams. You will be responsible for managing and maintaining a centralized content library, ensuring easy accessibility for internal teams (marketing, sales, and support).

This is an excellent opportunity for a detail-oriented professional to make a significant impact on our company's marketing efforts. You will collaborate closely with marketing, sales, and customer service teams to ensure that all customer touchpoints are aligned with our brand voice and contribute to a seamless customer journey.

Responsibilities:

  1. Develop and execute a content management strategy aligned with CRM goals
  2. Manage and maintain a centralized content library
  3. Create and edit CRM content
  4. Analyze CRM content performance and optimize accordingly
  5. Implement A/B testing strategies
  6. Support oversight and management of larger content manager team


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