Brand Manager

hace 4 semanas

Quilmes, Argentina PepsiCo A tiempo completo

Overview:
**We Are PepsiCo**

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes **LAY’S ®️, DORITOS ®️, CHEETOS ®️, GATORADE ®️, PEPSI ®️, QUAKER ®️** and more. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.

Our employees drive our culture. No two days are the same; we are dynamic and full of passionate teams that embrace new ideas through our collaborative spirit. At PepsiCo, we know that our company can only succeed when our associates and the society we serve flourishes. We are committed to fostering a diverse workforce by creating a collaborative, equitable and inclusive space where everyone, regardless of what we look like, where we come from or who we love, has a voice. At PepsiCo we create a Space to be y( )u.

**Join PepsiCo, dare to transform.**
- Responsible for developing & executing Pepsi Communication Marketing strategy
- Brand PSP & AOP
- Marketing Calendar execution - Communication.
- Support with solid analysis and know-how every Mkt Mix initiative
- Lead brand interactions and relationship with ABI

**Responsibilities**:
**Your Impact**

As Brand Manager your scope will consist of:

- Responsible (alongside Mktg Mgr) for the developing and execution of the AOP assuring global / regional alignment within the Pepsico Operating Model
- Responsible for Bottlers alignment to assure flowless execution.
- Responsible of advertising development process (from brief to execution)
- Develop and support with insightful analysis Pepsi product/packaging development
- Develop brand price strategy proposal developed together with finance, sales & bottler
- Lead innovation project management
- Lead innovation project developments (from opportunity to development)
- Responsible for 360 brand business activation (from plan to market execution)
- Responsible for the media planning management (Key Contact)
- Responsible for the PR agency management (Key Contact)
- Lead consumer research agenda by including local analysis, ad hoc consumer research
- Responsible for executing & monitoring brand marketing budget
- Coaching and mentoring junior team members
- Responsible for monitoring competitors activities
- Evidence high standard teamwork behavior and cooperation among marketing team
- Responsible for providing consumer insights to regional management.

Qualifications:
**Who Are We Looking For?**
- Experience:

- Brand management experience.
- Solid business background
- Advertising development experience
- Regional Scope (Pepsi Argentina, Uruguay, Bolivia y Paraguay).
- Knowledge and dominance of all marketing drivers (prod development, adv, media, promotions and trade)
- Knowledge of consumer and market dynamics.
- Product innovation skills
- Strategic thinking, / conceptualize the business/brand.
- Adaptability to work within a flexible and innovative culture.
- Language, multicultural and social exposure (english is a must)
- Team player and builder
- Communication and influencing skills
- Project Management experience

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization.

  • Brand Manager

    hace 4 semanas

    Quilmes, Argentina PepsiCo A tiempo completo

    **Overview** **We Are PepsiCo** - PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes **LAY’S ®️, DORITOS ®️, CHEETOS...

  • Digital Storyteller

    hace 4 días

    Quilmes, Buenos Aires, Argentina Pearl A tiempo completo

    As a key member of our team at Pearl, you will be responsible for developing and executing data-driven strategies to grow and optimize our social media presence across various platforms. This includes shaping the voice and growth of our brand by crafting captivating narratives that transform audiences into loyal advocates.">">We are looking for a creative...

  • Social Media Strategist

    hace 4 días

    Quilmes, Buenos Aires, Argentina Pearl A tiempo completo

    About the RoleWe are seeking a highly skilled Social Media Marketing Manager to join our team at Pearl. As a key member of our team, you will be responsible for developing and executing data-driven strategies to grow and optimize our social media presence across various platforms.You will shape the voice and growth of our brand by crafting captivating...

  • Social Media Manager

    hace 5 días

    Quilmes, Buenos Aires, Argentina Pearl A tiempo completo

    Work Arrangement: Hybrid setup with co-working space in Buenos Aires, Argentina.Job Type: Full-timeSalary Range: competitive salary.Work Schedule: Monday to Friday, 9:00 AM – 6:00 PM EST.Locations: Hybrid, open to candidates in Buenos Aires, Argentina. About Pearl TalentPearl works with the top 1% of candidates from around the world and connects them...

  • Social Media Manager

    hace 4 días

    Quilmes, Argentina Pearl A tiempo completo

    DescriptionWork Arrangement: Hybrid setup with co-working space in Buenos Aires, Argentina.Job Type: Full-timeSalary Range: competitive salary.Work Schedule: Monday to Friday, 9:00 AM – 6:00 PM EST.Locations: Hybrid, open to candidates in Buenos Aires, Argentina. About Pearl TalentPearl works with the top 1% of candidates from around the world and...

  • Clinical Development Liaison

    hace 2 días

    Quilmes, Buenos Aires, Argentina Psi Cro A tiempo completo

    Company OverviewMilestone One is a global Site Enabling Services organization with headquarters in Zug, Switzerland. Our mission is to support clinical study sites in delivering strong studies.The role of Clinical Development Liaison supports our Business Development team in building and expanding the sites network while promoting Milestone One and...

  • Content Creator Leader

    hace 4 días

    Quilmes, Buenos Aires, Argentina Pearl A tiempo completo

    We are seeking a highly skilled Social Media Marketing Manager to join our team at Pearl. As a key member of our team, you will be responsible for developing and executing data-driven strategies to grow and optimize our social media presence across various platforms.About the CompanyAt Pearl, we are revolutionizing the construction industry with a...

  • Freelance Medical Science Liaison

    hace 3 días

    Quilmes, Argentina Psi Cro A tiempo completo

    Company Description Milestone One is a Site Enabling Services organization with global headquarters in Zug, Switzerland. We understand what clinical study sites need and our overall mission is to support sites in stronger study delivery.Please submit CV in English. Job Description This role supports our Business Development team in building and expanding...

  • Freelance Scra/ Business Development Representative

    hace 3 días

    Quilmes, Argentina Psi Cro A tiempo completo

    Company Description Milestone One is a Site Enabling Services organization with global headquarters in Zug, Switzerland. We understand what clinical study sites need and our overall mission is to support sites in stronger study delivery.Please submit CV in English. Job Description This role supports our Business Development team in building and expanding...

  • Clinical Liaison Professional

    hace 2 días

    Quilmes, Buenos Aires, Argentina Psi Cro A tiempo completo

    About Us:Milestone One is a leading provider of Site Enabling Services with a strong presence globally. Our headquarters is located in Zug, Switzerland, where we serve as a hub for innovation and growth.Job Description:This role supports our Business Development team in expanding our network of sites and promoting new projects for our Milestone One network....

  • Social Media Specialist

    hace 1 día

    Quilmes, Buenos Aires, Argentina Typescouts A tiempo completo

    Position: Social Media SpecialistSalary: $800 - 1.2k / month USDWorking hours: EST timezoneCompany location: CanadaCandidates location: LatamPlease, upload you resume in ENGLISH About the companyThis company is a leadership development company based in North America. They've been around for 6 years, and they're now a team of 10 - full-time and fully remote....

  • Medical Science Network Developer

    hace 2 días

    Quilmes, Buenos Aires, Argentina Psi Cro A tiempo completo

    About Us:Milestone One is a dynamic and innovative Site Enabling Services organization with a strong presence globally. Our headquarters is located in Zug, Switzerland, where we strive to push the boundaries of excellence in clinical trial management.Job Overview:We are seeking a seasoned Clinical Liaison Professional to join our Business Development team....

  • Senior Business Development Associate

    hace 2 días

    Quilmes, Buenos Aires, Argentina Psi Cro A tiempo completo

    About Us:Milestone One is a Site Enabling Services organization with global headquarters in Zug, Switzerland. We have an in-depth understanding of what clinical study sites require to thrive, and our mission is to provide tailored support to strengthen their ability to deliver successful studies.Job Overview:We are seeking a skilled Clinical Liaison...

  • Revenue Mgmt Assoc Analyst

    hace 4 semanas

    Quilmes, Argentina PepsiCo A tiempo completo

    **Overview** **We Are PepsiCo** - PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes **LAY’S ®️, DORITOS ®️, CHEETOS...

  • Revenue Mgmt Assoc Analyst

    hace 3 semanas

    Quilmes, Argentina PepsiCo A tiempo completo

    Overview: **We Are PepsiCo** PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes **LAY’S ®️, DORITOS ®️, CHEETOS ®️,...