Digital Marketing Specialist
hace 6 meses
**JumpSeat exists to eliminate random acts of sales and marketing.**
JumpSeat is a hybrid creative agency advisory organization. We work alongside B2B marketing and revenue-generating teams to drive financial growth and success for our clients in the US across various business focus areas including sales, marketing, business development, partnerships, operations, and enablement.
As a Digital Marketing Specialist, you will play a crucial role in driving our digital marketing efforts, executing cross-channel campaigns, and optimizing results for maximum impact. We are a small team of highly motivated professionals looking for someone who shares the same passion and attitude towards building amazing solutions for our clients, with a hands-on approach and the ability to see the big picture.
In this role, you will have a direct impact on our clients by helping drive the execution of the projects that will take their marketing efforts to the next level.
**Responsibilities**:
- Collaborate with the Accounts lead to deliver the execution of cross-channel B2B campaigns, ensuring alignment with overall marketing objectives and target audience.
- Ensure these programs are developed and delivered in a consistent and timely manner through planning, scheduling, coordinating, tracking, and measuring results for all assigned weekly.
- Execute a wide-ranging set of digital campaigns, utilizing various platforms and tools to reach and engage our target audience effectively.
- Monitor campaign performance and optimize results through analysis of dashboards, reports, and campaign summaries. Help identify areas for improvement and implement appropriate changes to enhance campaign effectiveness.
- Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies to ensure our campaigns remain innovative and competitive.
- Collaborate closely with cross-functional teams, to ensure seamless execution of campaigns and cohesive brand messaging.
- Maintain strong relationships with external partners and vendors, leveraging their expertise to enhance campaign performance and reach.
**Qualifications**:
- Bachelor's degree in Marketing, Business Intelligence, Data, or a related field. Additional certifications in digital marketing will be a plus.
- Strong understanding of B2B marketing strategies and tactics, with the ability to translate business objectives into successful digital campaigns.
- Proven experience (5+ years) in digital marketing, with a focus on campaign management and execution across multiple channels.
- Excellent analytical skills, with the ability to interpret data, identify trends, and make data-driven recommendations for campaign optimization.
- Strong project management skills, with the ability to manage multiple campaigns simultaneously, meet deadlines, and adapt to changing priorities in a fast-paced environment.
- Excellent communication skills, both written and verbal, with the ability to collaborate effectively with cross-functional teams and present campaign performance to stakeholders.
- Self-motivated and proactive, with the ability to work independently as well as in a team environment.
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