Digital Marketer
hace 2 semanas
**Company Overview**:
AUE Lending Corporation is committed to helping clients achieve their American Dream by finding the best financial solutions for their mortgage needs. With a strong reputation, over a decade of experience working with banks, and an extensive network of professional partners, we uphold the highest quality standards to assist our clients at every step. Whether buying a first home or investing in the future, AUE provides end-to-end support from pre-approval to closing, ensuring the best rates with no up-front fees.
A key strength of our company lies in our team. Steve Tsvetkov, the founder, is an active speaker, maintains a personal blog, and runs a YouTube channel, regularly hosting events. We work closely with top real estate agents in the market, assisting them in creating high-quality content and attracting clients.
AUE Lending Corporation is seeking a proactive and highly motivated Digital Marketing Specialist with a strong foundation in digital advertising and a passion for the financial industry. This role is perfect for a marketing professional with hands-on experience who is ready to focus on one company and grow in expertise, responsibility, and compensation.
**Key Responsibilities**:
- Independently set up and manage advertising campaigns on social media platforms (Instagram, Facebook) and search engines (Google AdWords, YouTube).
- Collaborate with contractors, while also handling hands-on tasks when necessary.
- Advanced use of analytics tools, especially Google Analytics, to monitor, analyze, and optimize campaign performance.
- Develop creative assets for campaigns, including writing copy, creating ad banners, and coordinating with designers for graphic needs.
- Identify and articulate client benefits, create effective and clickable headlines, and craft strong offers that drive engagement.
- Create and manage chatbots and handle messaging platforms for enhanced customer engagement.
- Stay deeply engaged with the mortgage and financial services industry, with a commitment to understanding AUE’s products, clients, and market.
- A dynamic, energetic individual with 1-3 years of experience, preferably with an agency background or in-house digital marketing role.
- Proficient in creating, analyzing, and optimizing digital ads on key platforms (Instagram, Facebook, Google, YouTube).
- Strong knowledge of Google Analytics and comfortable with other analytics and reporting tools.
- Excellent communication and creative skills, with an ability to translate product benefits into compelling marketing messages.
- A self-starter who is willing to dive into the mortgage and finance sector, focusing entirely on growing with AUE Lending and making an impact.
**Work Environment**:
- Compensation: Competitive base salary with performance-based bonuses.
- Growth: Opportunities to expand skills, gain expertise, and advance within the company.
If you’re ready to commit to one company and deepen your expertise in digital marketing, while learning the intricacies of the mortgage and financial services industry, we’d love to hear from you
**Job Types**: Full-time, Contract
Pay: $36,000.00 - $60,000.00 per year
**Experience**:
- Digital marketing: 2 years (required)
- Google AdWords: 1 year (required)
**Language**:
- English (required)
- Russian (required)
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