Product Marketing Manager
hace 2 semanas
¿Quieres saber por qué Rappi?
- VEMOS OPORTUNIDADES donde otros ven problemas;
- VEMOS CERCANIA donde otros ven distancia;
- VEMOS ADRENALINA donde otros ven presión.
Únete a un equipo donde todos somos capaces de TODO, donde todos tenemos las mismas oportunidades, sin importar género, raza, orientación sexual, religión, nacionalidad, edad, discapacidad, formación o experiência.
¿Te ha gustado lo que has leído hasta ahora?
Descubre cómo entregarás magia junto con nosotros a través de tu misión Rappi
Revisa cómo impactarás nuestro ecosistema:
We are looking for a highly motivated and experienced Marketing professional to join our team and drive the growth of our Rappi Ads product.
As the Product Marketing Manager, you will be responsible for designing the positioning and defining, developing and executing the go-to-market strategy for Rappi Ads, working closely with the product, sales and operations teams to ensure the product's success.
Como parte de Rappi, serás responsable de:
Key Responsibilities:
- Understand the product's target market, competitors and design and articulate its value proposition and positioning.
- Develop and execute gotomarket plans: including messaging, pricing, and competitive analysis.
- Work closely with the product team to identify key product features and benefits, and create compelling product positioning and messaging that resonates with target customers.
- Collaborate with the marketing team to develop marketing campaigns and materials that effectively communicate the value of Rappi Ads to our target audience.
- Develop sales enablement tools such as sales presentations, case studies, and product demos to help the sales team effectively sell the Rappi Ads product.
- Monitor and report on the performance of the product, including sales revenue, customer feedback, and market trends, and use this data to continually improve the product and its positioning.
¿Cuáles son los requisitos para que yo sea parte de este universo de neón?
Qualifications:
- Bachelor's degree in Marketing, Business Administration or a related field. MBA or Masters Degree is a plus. 7+ years of experience in marketing with a minimum of +3 in product marketing and/ or branding, preferably in the advertising or digital media industry.
- Strong analytical and strategic thinking skills, with the ability to synthesize complex data into actionable insights.
- Excellent communication and collaboration skills, with the ability to work effectively with crossfunctional teams.
- Proven ability to develop and execute successful gotomarket strategies for new products.
- Experience in creating sales enablement tools such as presentations, case studies, and product demos.
Empleador:
Regular
Empleador:
Rappi Technology Colombia
Para más información consulta nuestra pagina web
y revisa nuestras reseñas en Glassdoor
Te esperamos con mucha ansiedad y brillo en los ojos para entregar magia juntos
_#Rappi_
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