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Brand & Comms Strategist Sr
hace 4 meses
Who we are:
At Wunderman Thompson we exist to inspire growth for ambitious brands.
Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.
We are 20,000 strong in 90 markets around the world; our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities to drive growth for our clients.
What we're looking for:
Wunderman Thompson seeks a Brand & Content Strategist in order to develop strategic definitions and guide the content creation. Inspire disruptive ideas and over all effective ideas for a specific client.
What you'll do:
- Capture and understand market insights and brands problems and opportunities
- Be an advocate for the implementation of the overall brand and comms strategy, overseeing its consideration on each project endtoend
- Be resourceful on the solving of issues, complementing inputs and connecting projects to optimize delivery
- Identify and propose optimal comms ecosystems to elevate each project's delivery
- Analyze and incorporate learnings from market & consumer trends and competitors' activity.
- Develop brand, communication and content creative strategies that are "people centric" and that can provide clarity and direction on each project
- Develop inspirational internal briefs
- Constantly bring the consumer perspective into the internal processes
- Develop and deliver engaging and clear client presentations
- Design collaborative working sessions that can deliver innovative thinking
- Understand results, capture learnings and propose improvements
- Train and coach junior strategists
- Collaborate with Strategic Leads (when applicable)
- Attend and contribute to Client's and Internal team's meetings
Who you are:
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A builder | Process-oriented innovator with an ability and appetite to create bring people together. Innate ability to marshal people (team and client) and create gravity around ideas.
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Open and collaborative | Our team is close-knit and supportive and we're working with a lot of unknowns - you must be a champion of team environments that are comfortable and encouraging, especially working cross-discipline.
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Optimistic and resilient | Dig in and figure out how to work around problems. Provide a balance needed to maintain stamina and positivity.
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Ego-less | We all wear the hats that need wearing, it's a mentality that makes the team successful.
What you'll need:
- Advertising, Marketing, Journalism, Anthropology, Sociology, Psychology or Philosophy graduate
- 3+ years Brand Strategy or Comms Planning experience
- Understanding of marketing tools, data and user research methodology
- Ability to conceptualize and to write with an engaging storytelling
- Knowledge and implementation of branding and communication strategy process and tools
- Knowledge and implementation of digital strategy processes and tools
- Understanding and management of design thinking, agile development and lean start up techniques and tools(preferred).
- Excellent English oral and writing skills (preferred).
At Wunderman Thompson, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect.
As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people.
We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.
Wunderman Thompson is a WPP agency.For more information, please visit our website and follow Wunderman Thompson on our social channels via Twitter, Facebook, LinkedIn, and Instagram.
