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Paid Social Strategist – Power Digital Marketing. Join our team of growth‑obsessed experts passionate about performance marketing. Our tech‑enabled firm ignites revenue and brand recognition for leading and emerging companies worldwide. About Power Digital We are a tech‑enabled growth firm at the intersection of marketing, consulting, and data intelligence. We value diversity, people‑first culture, and deliver best‑in‑class services such as SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, PR, Influencer Marketing, Email + SMS, CRO, Retail Marketing, and Creative. Our proprietary technology, Nova, simplifies investment planning and provides unparalleled value. Role Overview We’re looking for a creative and energetic full‑time Paid Social Strategist with passion for performance marketing and team management. Experience with TikTok and Meta Ads platforms is a must. Responsibilities Full ownership and execution of performance marketing via paid social platforms, building and producing campaigns A‑Z with redundancy across channels including TikTok, Meta, Pinterest, Snapchat, Reddit, and LinkedIn where applicable. Lead execution of optimizations and performance improvements relative to goals, continually adjusting strategy to achieve results. Proactive internal communication with the team on performance, strategy, recommendations, deliverables, and action items. Autonomous external communication with clients for performance, tactical, and strategic items via email, calls, and Slack. Own performance reporting and strategy communication; present reports, recaps, and strategic conversations to clients. Leverage data to tell a story, articulate results, and present forward‑thinking plans that drive business results. Act as a member of both department and account teams, contributing to constructive work environment and core values. Mentor junior talent where applicable and employ AI technologies to enhance business processes. Requirements 1–2 years of digital marketing; agency experience a plus. 1+ years of experience with Direct Response marketing specifically in E‑Commerce and Lead Gen/B2B. 1+ years experience leading paid social strategy for direct response marketing efforts. 1+ years experience with Meta Ads and TikTok Ads for direct response campaigns; additional platforms a plus. 1+ years experience with Google Analytics and Shopify; other technical platforms a plus. 1 year experience client‑facing and handling communications. Excellent Excel skills with advanced features and data analytics skills. Proficiency in spoken and written English at an advanced level. Key Performance Indicators (KPIs) Manage a full workload indicated by $26k MRR or 6 owned clients. Maintain client churn below 10%. Deliver top‑tier product and owning strategic direction and channel communication for designated accounts. Equal Opportunity Employer Power Digital is an Equal Opportunity Employer. We celebrate diversity in race, gender identity, age, disability status, veteran status, sexual orientation, religion, and all other parts of identity. All employees’ points of view are key to our success, and inclusion is everyone’s responsibility. Power Digital does not charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at /. #J-18808-Ljbffr
