Head of Marketing

hace 1 día


Buenos Aires, Argentina Remitee A tiempo completo

Head of Marketing We are seeking a Head of Marketing to lead Remitee’s marketing strategy and execution needs. This person will be responsible for supporting our partners in planning and executing campaigns and strategies to improve adoption, drive growth and win in the marketplace. Also, the role is responsible for strengthening Remitee’s brand globally improving its awareness and brand recognition, supporting lead generation and nurturing efforts. In this role, you will design and execute multi-channel strategies while collaborating closely with Business Development, Product, and Operations to ensure alignment between business needs, partner goals, and marketing impact. Key Responsibilities: Develop and execute Remitee’s global communication strategy to strengthen brand recognition and awareness across sectors and geographies, building consistent positioning and ensuring alignment with Remitee’s identity, product roadmaps, and strategic objectives. Manage and optimize Remitee’s digital presence (web, social media, campaigns, SEO/SEM), and leverage on PR, sector-related publications, email marketing, trade shows and any other means to reach the right audience and build our brand consistently. Work closely with clients and partners to design and implement activation campaigns, promotional events and growth strategies to help them boost adoption, loyalty and win in the marketplace. Plan, test, launch, and analyze marketing campaigns across paid and organic channels to determine ROI/ROAS or each initiative and build data driven advertising blueprints. Monitor KPIs such as acquisition cost, conversion rates, engagement, partner-led retail performance, and other metrics that can be used to improve performance Work alongside Remitee’s Data Officer to build a solid knowledge base that Remitee can use as a lever with its business partners, innovate with the use of AI tools to dramatically improve the impact of our marketing efforts and continuously optimize campaign performance. Partner with Business Development and Product to support commercial initiatives through tailored marketing initiatives to help generate qualified leads, launch new products, announce new features and capacities and build excitement around Remitee and its value proposition. Candidate’s Qualifications: 8+ years of experience in marketing roles, ideally in fintech, retail, payments, financial services, or fast-paced tech environments. Strong background in digital marketing, campaign execution, performance analytics, and retail/BTL activation. Experience supporting partner-driven marketing efforts, including co-marketing and joint campaigns. Experience with branding, PR and B2B marketing. Hands-on with marketing tools such as Meta Ads, Google Ads, email marketing platforms, analytics dashboards, and CRM tools. Excellent communication skills and ability to adapt messages across diverse audiences and markets. Creative, out-of-the-box thinker with a data-driven approach to decision-making. Proactive, highly organized, and able to manage multiple projects simultaneously. Strong ownership mindset and ability to work independently in a fast-paced environment. Fluid English oral and written is a must, and experience working for multiple geographies is considered a strong plus. About Remitee Remitee is an international, expanding organization with a vibrant culture that sets us apart. Our work environment is fast-paced and stimulating, offering numerous opportunities for growth and development. If you're a self-starter who thrives in a collaborative and challenging environment, we encourage you to apply. Our company values are fundamental to our daily operations. To succeed here, you'll need to embrace and live our company values. We build trust (Integrity and Transparency).We inspire through example, fulfilling promises, and communicating sincerely. We embrace diversity (Respect and Empathy).We listen and connect, valuing diverse perspectives. We recognize achievements and efforts. We trust in the synergy that emerges from effort and collaboration (Teamwork).We forge authentic bonds through offering opportunities and sharing responsibilities. We focus on what is essential (Simplicity).We simplify complexity, constructing effective solutions. We promote simple and accessible communication We create our best version (Excellence).We act with discipline and perseverance, taking care of our physical and mental well-being. We live with passion and purpose in everything we do If this sounds like you and you are excited about this position at Remitee, please send us your resume so we can know about you.


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