Marketing Manager
hace 4 semanas
Overview Building the Future of Crypto Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology. Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like Kraken Pro, Desktop, Wallet, and Kraken Futures. Kraken is a fully remote company with Krakenites in 70+ countries who speak over 50 languages. As a Growth Marketing team member, the EU Affiliate Manager role requires you to be highly motivated, data-driven, and collaborative to assist in driving our global affiliate program growth. This role reports to the Global Affiliate Lead and focuses on scaling affiliate campaigns for various products across Europe. This role will work closely with stakeholders including regional growth, product, compliance, and marketing analytics. The affiliate program has high potential for growth in the next 12-24 months as we expect to scale our EU program at least 3X. This is an opportunity to join a growing team and influence the strategy and direction of the channel. Kraken is a fast-paced and data-driven environment in a dynamic industry. Candidates should expect to solve complex business problems and be comfortable working autonomously in a quickly evolving and highly visible role. The Opportunity Identify and recruit new affiliates in the EU. Manage and nurture relationships with top regional affiliates. Dive into data to identify areas of opportunity and share regular performance updates. Monitor affiliate content to enforce regional and product specific compliance. Plan and execute regular placement, commission, incentive and creative tests to improve program metrics. Develop and own affiliate driven revenue and new trader goals in Europe. Collaborate with EU regional growth teams to align on go-to-market strategies and local campaigns. Qualifications Personal interest in crypto and blockchain technology. 4+ years of experience in KOL or affiliate marketing in traditional finance or crypto. Global team experience preferred; experience working with affiliates in the EU required. Ability to negotiate placements, payout structures, and terms with KOLs. Proficiency in affiliate marketing platforms and tools; Impact preferred. Creativity and persistence to pursue unconventional partnerships. Experience working in cross-functional teams in a fast-paced environment. Exceptional data analysis skills and a strong understanding of performance KPIs including CAC, ARPU, and ROAS. Excellent written and verbal communication skills in an asynchronous environment. Notes This job is accepting ongoing applications and there is no application deadline. We consider qualified applicants with criminal histories for employment in a manner consistent with the San Francisco Fair Chance Ordinance. Kraken is an equal opportunity employer that encourages applicants of diverse backgrounds. We hire strictly based on merit and encourage you to apply for roles even if you don’t fully meet every listed requirement, especially if you’re passionate or knowledgeable about crypto. Stay in the know: Follow us on Twitter, Learn on the Kraken Blog, Connect on LinkedIn. Candidate Privacy Notice. #J-18808-Ljbffr
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