Brand PR Director

Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum. At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. The Edelman Brand team produces highly successful brand communications for a wide range of clients. Passionate about developing creative ideas to help the world’s biggest brands connect with their audiences, we work collaboratively across the entire Edelman network to transform brands’ reputations. In order to continue to grow and deliver at a pace, we’re now looking for an energetic and ambitious Brand PR professional to play a lead role on some of the world’s largest global brands. You will be responsible for managing teams of up to seven across these accounts – some of whom you’ll directly line‑manage. You will also work in collaboration with senior team colleagues to identify and implement entrepreneurial and operational initiatives capable of delivering fame for the wider business. Additionally, using key insights and Edelman’s owned IP, you will build strong strategic platforms and have the competence to present to and influence top‑tier clients. We are currently working in a hybrid model, with 3 days on‑site and 2 days remote. Key Responsibilities Leadership of Brand PR account teams, overseeing and developing multi‑market campaigns Identifying potential leads and areas of growth within existing clients as well as broader opportunities from a prospecting perspective Counselling clients confidently and maturely on communications marketing including PR, digital, social and content creation Overseeing client programs and driving creative campaigns Drive sustainability‑focused campaigns for multi‑national organizations and act as a subject matter expert in this space Writing PR proposals and other strategic communications materials to grow existing accounts Leading new business pitches including developing RFI / RFP proposals and formal pitch meetings Taking responsibility for a portfolio of accounts and managing teams, developing junior team members, and line management responsibilities Directing media engagement strategy for clients and coaching teams to activate and deliver coverage, leading from the front Full responsibility for overall financial management – forecasting, hours allocation for team members, project & plan budgeting, managing servicing levels. Support and develop Edelman’s IP and marketing initiatives, helping to develop our position in the market and maximizing the role of the Edelman Trust Barometer for existing and potential clients Experience, Skill And Qualifications Required Strong experience in public relations, communications, marketing or similar Strong, proven track record of creative capabilities and best‑in‑class media relations, across significant strategic and global communications Strong writing skills, including the ability to provide clear and comprehensive feedback on documents to junior members Strong understanding of digital and other technologies for storytelling and communications Experience of working to and maintaining significant budgets, pulling together detailed budget plans, and demonstrating an understanding of client financial models and targets Experience of writing and delivering multi‑market toolkits Proven ability in identifying areas of growth and opportunity for clients Proven experience working with Global Brands in an integrated communications role Proven leadership skills with the ability to inspire and unite teams behind a central concept, with experience of successfully selling those concepts to clients and seeing them through to execution Edelman cree que la inclusión de todos los géneros, razas, orígenes, edades, orientaciones sexuales, religiones y discapacidades contribuye a que seamos más innovadores y creativos. Tenemos la convicción de que, cuando somos plurales, podemos ofrecer soluciones más inteligentes a nuestros clientes. Por eso, si formás parte de alguno de estos grupos, en Edelman te alentamos a sumarte a nuestro proceso de selección. We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles. #J-18808-Ljbffr