Marketing Program Coordinator

The opportunity

The position is for a Marketing Program Coordinator within EY Global Delivery Services (GDS) Brand & Marketing pillar. We work hand in hand with the business to take services and solutions to market; bring our purpose, building a better working world, to life for our people, clients and communities; engage our people and build a high performing culture; and to build the commercial value and emotional resonance of the EY brand.

Through the collective power of Brand, Marketing and Communications (BMC), and the other teams and specialists we work with, we aim to build a better working world by driving commercial value through distinctive marketing and communications that deliver measurable market impact.

The Marketing Program Coordinator will support multiple BMC programs across external digital platforms (such as the website, social media and the alumni portal) and internal communications channels (including the intranet, newsletters and employee engagement platforms), while also supporting various phases of event execution to ensure every interaction delivers an exceptional stakeholder experience. The successful candidate will manage several concurrent activities, demonstrating strong multi‑tasking abilities, prioritization, organizational discipline and time‑management skills, and will be responsible for supporting the seamless delivery of key marketing, campaign and event activities by partnering closely with program and project leaders to drive operational excellence and impactful outcomes.

Your key responsibilities
Campaign Support
• Under limited supervision from the digital leader, generating written promotional posts (, social media posts, go-to-market and recruiting, web posts, internal comms, etc.), based on pre-existing content (, events, bios, news, thought leadership, etc.) and gaining appropriate reviews and approvals.
• Support posting of content on all marketing platforms, including social media (LinkedIn, Twitter, Facebook, YouTube, Instagram), website, intranet and Discover.
• Support coordination with BMC teams on above content dissemination to align with and leverage the different programs
• Support coordination with service line, regional, sector BMC teams on content dissemination
• Create reporting and overall status overview on the performance of the BMC digital campaigns for BMC leaders and other stakeholders
• Support other day-to-day activities and monitoring around digital program, including the information mailbox, media tracking tools, social feeds, and addressing needs as appropriate
• Maintain reports to monitor progress of projects and placement of postings
• Continuous focus on process improvement, impact, ROI, effectiveness, and efficiency

Experience & Event Support
• Support marketing and events activities targeting both external and internal audiences including:
o Event preparation
o Participant management
o Managing attendee communication
o Facilitating vendor onboarding for events
o Content and database management
o Logistics and event execution
o Event–related research and analysis
o Support Event marketing communication
o Post–event activities
• Plan, manage and execute high-impact employee engagement events and deliver best-in-class B2B client event experiences and market activations in multiple formats (in-person, virtual or hybrid) and in varying scales on-time and on-budget
• Collaborate with firm stakeholders, Brand, Marketing and Communications (BMC) teams and outside agencies/vendors to effectively bring events to life from conception, development, execution, follow-ups, measurement and more
• Support all logistical matters related to a successful event, including virtual platform recommendations, venue sourcing, invitation development, list management, event promotion, registration, rooming, speakers, gifts, on-site support, follow-up communications to attendees, management of budgets and invoices, contracts, procurement, and independence, as well as lead tracking and reporting
• Take a proactive, planned approach to events, applying equal focus on pre- and post-event activities, including social media and content opportunities that can be derived from events
• Present your own creative out of the box ideas for new and upcoming events, including to senior stakeholders across the firm, and stay on top of the latest event trends to continuously innovate and elevate our event experiences
• Manage stakeholder expectations by providing recommendations, proactively communicating updates, and closing the loop thereafter
• Effectively measure the ROI of events you drive (, lead generation, funnel growth), as well as the national reporting framework for all events hosted by our Markets organization
• Travel and overtime may be required at times

Skills and attribute