Manager, Strategy

hace 2 días


Municipio de Esquel, Argentina dentsu A tiempo completo

Manager, Strategy – dentsu ROLE PURPOSE The Strategy Manager will support our main clients across global planning and strategic initiatives. This role is instrumental in shaping media investment strategies, audience segmentation, and performance insights across LATAM, APAC, and US markets, working with the US Strategy Lead. RESPONSIBILITIES Lead strategic planning efforts across multiple regions, aligning media investment with business growth forecasts and audience opportunity, with strategic direction and input from the US Strategy Lead. Support segmentation and analysis of audience data (e.g., Merkury, GWI) to inform targeting and activation strategies. Collaborate with planning, analytics, and activation teams to ensure strategic continuity across channels and markets. Develop strategic POVs, investment frameworks, and client‑ready presentations that translate data into actionable insights, with supervision of the US Strategy Lead. Partner with client stakeholders to refine objectives and ensure alignment with broader business goals. Contribute to quarterly business reviews, upfront planning, and long‑range strategic roadmaps. Actively participate in the weekly virtual networking meetings with other members of the Argentina offshore team and occasional peer‑to‑peer engagement activities. QUALIFICATIONS 4–6 years of experience in media strategy, consulting, or marketing analytics, ideally within financial services or B2B sectors. Strong understanding of audience planning tools (LiveRamp, Merkury, GWI, etc.) and media investment modeling. Experience working in global or multi‑market environments. Excellent communication and presentation skills, with the ability to simplify complex data for executive audiences and to communicate the information in a simple but engaging manner (storytelling). Comfortable working in a matrixed team with partial allocations and cross‑functional dependencies. Prior experience with companies like Principal Financial or other similar financial services clients is a plus. Strategic mindset with a bias for action. Collaborative and proactive communicator. Comfortable navigating ambiguity and evolving scopes. Ability to work independently while staying aligned with broader team goals. PERSONAL SKILLS Strong communication skills, both verbal and written. Ability to build strong relationships with the teams you work with. Proactivity and collaboration with colleagues. Attention to detail and precision in your work style. Integrity, autonomy, and self‑motivation. LOCATION Buenos Aires TIME TYPE Full time CONTRACT TYPE Permanent #J-18808-Ljbffr



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