Marketing Coordinator

Only for applicants in Buenos Aires, Argentina

RYZ is looking for a proactive Marketing Coordinator to lead the planning and execution of our marketing campaigns for one of our portfolio companies, HipTrain - a personal training marketplace. In this role, you will manage our digital, event, and social media activities, ensuring all content is on-brand and engaging. You will craft compelling marketing materials and drive our social media presence.

This is a unique opportunity to play an influential role in a growing business. You will bring expertise in marketing research and performance analysis, and will help shape informed marketing strategies, while enhancing our visual content using design tools.

Key responsibilities: 

- Lead the strategic planning, development, and execution of marketing campaigns. 

- Coordinate activities and posts across different channels, such as digital, events, and social media.

- Manage the company's social media profiles, including creating and scheduling posts, engaging with followers, responding to comments, and monitoring social media trends to adapt content strategies accordingly.

- Create engaging marketing materials, including writing and editing copy for brochures, newsletters, blog posts, email campaigns, podcast episodes and social media posts. 

- Use design tools to create visual content, such as infographics, videos, and images that complement written content and enhance overall campaign effectiveness.

- Organize and manage events and promotional activities, ensuring all logistics are handled efficiently.

- Assist in managing the marketing budget, tracking expenses, and ensuring campaigns are executed within budget constraints.

Basic Qualifications: 

- Bachelor's degree in Marketing, Communications, or a related discipline.

- 3+ years of professional social media marketing experience.

- Demonstrated experience in project management, with the ability to handle multiple projects simultaneously and meet deadlines.

- In-depth knowledge of the relevant and upcoming social media channels and platforms, and how each platform can be leveraged in different scenarios.

- Background in community management and experience working with community management tools.

- Proven ability to write and edit communications and articulate the brand 'voice' in a creative, compelling, and witty manner.

Preferred Qualifications: 

- Experience using graphic design software, such as Adobe Creative Suite, Figma, and Canva.

- Advanced experience with analytical tools.

About RYZ Labs:

RYZ Labs is a startup studio built in 2021 by two lifelong entrepreneurs. The founders of RYZ have worked at some of the world's largest tech companies and some of the most iconic consumer brands. They have lived and worked in Argentina for many years and have decades of experience in Latam. What brought them together is the passion for the early phases of company creation and the idea of attracting the brightest talents in order to build industry-defining companies in a post-pandemic world.

Our teams are remote and distributed throughout the US and Latam. They use the latest cutting edge technologies in cloud computing to create applications that are scalable and resilient. We aim to provide diverse product solutions for different industries, planning to build a large number of startups in the upcoming years.

At RYZ, you will find yourself working with autonomy and efficiency, owning every step of your development. We provide an environment of opportunities, learning, growth, expansion and challenging projects. You will deepen your experience while sharing and learning from a team of great professionals and specialists.

Our values and what to expect:

- Customer First Mentality - every decision we make should be made through the lens of the customer.

- Bias for Action - urgency is critical, expect that the timeline to get something done is accelerated. 

- Ownership -  step up if you see an opportunity to help, even if not your core responsibility. 

- Humility and Respect - be willing to learn, be vulnerable, and treat everyone that interacts with RYZ with respect.

- Frugality - being frugal and cost conscious helps us do more with less.

- Deliver Impact - get things done in the most efficient way. 

- Raise our Standards - always be looking to improve our processes, our team, our expectations. Status quo is not good enough and never should be.