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Growth & Marketing Specialist

hace 3 semanas

Buenos Aires, Buenos Aires C.F., Argentina EUROPEAN INNOVATION ACADEMY A tiempo completo

Company Description

The European Innovation Academy (EIA) empowers universities and students worldwide to bridge the gap between academic theory and real-world entrepreneurship. Through immersive programs, EIA collaborates with over 100 leading universities, helping students launch startups, gain mentorship from top industry experts, and master critical entrepreneurial skills. With 25,000+ alumni, EIA has driven startup creation, fostered global networking, and shaped careers in leading tech companies. Rooted in innovation and a hands-on approach, EIA prepares students and universities for lasting global impact.

Role Description

This is a full-time remote role for a Growth & Marketing Specialist. The specialist will be responsible for building and running EIA's core marketing engine, with a focus on student acquisition. Responsibilities include managing digital campaigns for B2C student recruitment, maintaining and improving the EIA website, landing pages and social media, creating basic marketing, and coordinating email and social media activities. The role is hands-on and execution-focused, working closely with the CEO & Sales Heads to ensure that marketing activity translates into qualified applications and program enrollments.

Qualifications

  • Practical experience in digital marketing, growth, or demand generation (performance campaigns + landing pages + basic email flows)
  • Ability to set up, run, and optimize simple paid campaigns (e.g., Meta / Google)
  • Strong written communication skills for creating ads, landing page copy, and marketing materials
  • Hands-on experience with website or landing page tools (WordPress or similar, not mandatory)
  • Comfortable working with data at a practical level: tracking results, reading dashboards, and adjusting campaigns
  • High level of ownership, ability to work independently, and interest in experimenting with new ideas
  • Experience in education, events, or B2C/B2B2C products is a plus
  • Bachelor's degree in Marketing, Business, Communications, or a related field preferred

Job Types: Full-time, Contract

Education:

  • Bachelor's (Required)

Experience:

  • Marketing / Social Media: 3 years (Preferred)

Work Location: Remote