Growth Specialist

hace 10 horas

Buenos Aires, Buenos Aires C.F., Argentina Upfunding Capital A tiempo completo

About Upfunding Capital

We are a fast-growing U.S.-based company focused on providing working capital solutions to small businesses. We operate with a multicultural, results-driven team and offer strong opportunities for professional growth within an expanding organization. Role Objective Work closely with the Head of Growth to improve CAC by channel and accelerate team learning. Execute growth experiments, optimize the end-to-end funnel, improve landing pages and forms, manage acquisition channels, and strengthen conversion through WhatsApp and email.

Responsibilities

● Design, execute, and document growth experiments in short iteration cycles.

● Create and optimize forms, landing pages, and conversion-focused pages.

● Monitor and analyze campaign performance across paid acquisition platforms.

● Analyze, transform, and visualize data through dashboards (Metabase or similar tools).

● Monitor and optimize CAC by channel through continuous reporting.

● Optimize WhatsApp flows and performance (messaging, templates, sequences).

● Design and implement WhatsApp and email nurturing journeys.

● Manage tracking, analytics, events, and funnel measurement.

● Identify funnel frictions and coordinate improvements with content, design, tech, and sales teams.

● Continuously test, learn, and iterate to improve overall conversion rates.

Required Experience

● 1–2 years of experience in growth, performance marketing, or similar roles in startups.

● Strong experience with data analysis and visualization tools (Metabase, Tableau, Looker Studio, or similar).

● Knowledge of paid media platforms and key metrics (CTR, CVR, CAC, CPL, ROAS).

● Experience running experiments and optimizing conversion funnels.

● Familiarity with A/B testing and experimentation methodologies.

● Experience building and optimizing landing pages (Webflow, Lovable, or similar tools).

● Basic knowledge of analytics tools (GA4, GTM).

● Intermediate to advanced English.

Nice to Have

● Basic SQL knowledge.

● Strong analytical mindset and results-driven approach.

● Ability to execute quickly, stay organized, and prioritize effectively.

● Solid project management skills and clear communication.

● Ability to learn new tools autonomously.

● Interest in using AI tools to optimize workflows, automate processes, and accelerate experimentation. Work

Modality

● Hybrid for candidates based in Buenos Aires (2–3 days per week at our offices).

● Fully remote for candidates located anywhere else in LATAM.

Compensation

● USD 1,800 to USD 2,200 per month, based on experience and performance.

● Opportunity for professional growth within a fast-growing U.S.-based company.

● Dynamic startup environment with high ownership and impact.

How to Apply

Send your resume to: with the subject: "Growth Specialist- [Your Name]". We look forward to building the future of Upfunding Capital together

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