Brand Marketing Manager

hace 6 días

Buenos Aires, Buenos Aires C.F., Argentina Tidal A tiempo completo


Job Title: Brand Marketing Manager
Contractor Fee: $2,000 - $2,500 / month (USD)
Work Arrangement: Remote
Engagement Type: Independent Contractor
Commitment: Full-time (Approx. 40 hours/week)
Company Overview:

Tidal is a Direct Placement Agency that helps job seekers find job opportunities for real growth. We work with stable, responsible businesses experienced in remote hires and are excited to welcome international team members. Tidal is owned and operated by consumer brand owners and operators. We have offshore team-building experience and aim to help businesses leverage global talent.

About This Role:

We are hiring a Brand & Marketing Manager to support one of our dynamic client brands. This role is ideal for a creative and results-driven marketer who can manage end-to-end brand communications, lead generation campaigns, and content strategy. You will play a key role in maintaining brand consistency, delivering engaging campaigns, and optimizing marketing performance across digital channels. The ideal candidate combines creative storytelling with strong project management skills and thrives in a fast-paced remote environment.

Key Responsibilities:

Own and maintain a consistent brand voice across email, social, and web platforms

Oversee the creation and execution of content for email marketing, digital ads, and web assets

Collaborate with design teams to produce on-brand visuals and messaging

Manage marketing calendars and coordinate lead generation and awareness campaigns

Monitor, analyze, and report campaign performance metrics (engagement, CTRs, conversions)

Conduct A/B testing and optimize content across email and ad platforms

Support paid media initiatives on Meta (Facebook/Instagram)

Coordinate cross-functional marketing projects with sales and leadership teams

Ensure all deliverables meet brand and quality standards and are completed on schedule

Provide proactive updates and performance insights to internal stakeholders

Software/Platforms/Tools:

HubSpot or similar CRM tools

Meta Ads Manager

Canva

Google Analytics

Google Workspace

Project management tool

Slack

Zoom

Microsoft Excel

Adobe Creative Suite

Qualifications:

At least 3-5 years of freelancing experience

4+ years of experience in marketing, brand management, or content strategy

Strong creative writing and brand storytelling abilities

Proficiency with digital marketing tools (e.g., HubSpot, Meta Ads Manager)

Demonstrated success in executing and optimizing campaigns

Comfortable working independently in a fully remote setup

Experience with cross-functional collaboration and deadline-driven environments

Excellent English communication skills, both written and verbal

Familiarity with email marketing, paid digital ads, and campaign reporting

Experience with B2B or eCommerce brands is a plus, but not required

Shift Schedule:

Monday to Friday, 9am-5pm US PST


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