Online Sales Developer
hace 7 días
**Job Summary**
This role is responsible for planning, supervising and analyzing digital campaigns to drive our business objectives in differents stages of customer journey, supporting in the country Online Sales Team.
Will oversee campaign strategies, ensuring teams execute and optimize effectively to meet desired outcomes. Responsibilities include market research, audience segmentation, content creation and implementation, digital marketing performance analysis, providing tactical recommendations, and delivering results analysis, including findings and detected trends, in a report to share with other sales teams/various business teams. Additionally, you will work closely with cross-functional teams and utilize your marketing strategy expertise to drive success.
You will get the chance to work with a diverse and skilled team, leverage cutting-edge marketing tools and technologies, and help develop impactful campaigns that connect with our target audience.
**Responsibilities**
- ** Develop and execute strategic marketing campaigns** aligned with business objectives and budgets.
- ** Collaborating with cross-functional teams** to create compelling marketing collateral that aligns with the brand's tone and positioning.
- ** Conducting market research and analyzing consumer insights** to identify target audience segments, preferences, and behaviors.
- ** Tracking campaign performance, analyzing data and metrics**, and providing actionable insights and recommendations for campaign optimization.
- ** Leverage digital marketing channels**to maximize campaign key indicators and increase sales.
- ** Providing results analysis, including findings and detected trends**, in a report to share with other teams.
- ** Ensuring proper execution and optimization of campaigns** to meet desired outcomes.
- ** Utilizing state-of-the-art marketing tools and technologies** to drive campaign success.
- ** Mentoring and training junior staff members** to help them grow within the organization.
**Education & Experience Recommended**
- Bachelor’s degree on Business Administration, Marketing, Digital Marketing, Ecommerce or related.
- Master’s degree on Ecommerce, Omnichannel, Digital or related (Optional).
- At least 5 years of experience in Digital Marketing or Ecommerce in a similar role.
- Experience in Digital Marketing: SEO, SEM, PLA, Display, Retail Media platforms, Social Media & CRM.
- Experience in Sales: Consumer, Retailers or similar
- Relevant certifications in digital marketing and campaign management.
- Advanced management of Microsoft Office and intermediate Power BI package.
- Fluent in Spanish and English at a conversational level.
**Required Certifications**
- Google: Analytics, Ads
- Retail Media: Mercado Ads, Amazon Ads
**Knowledge & Skills**
- Analytical thinking and problem solving.
- Leadership and Team-work skills.
- Proactive
- Excellent communication skills
- Responsible
- Resilient and works well under pressure
- Strategic thinking.
- Results oriented
- Skills for relating to influencing others and teamwork skills.
- Workflow Management & Business process
**Cross-Org Skills**
- Effective Communication
- Results Orientation
- Learning Agility
- Digital Fluency
- Customer Centricity
**Impact & Scope**
- Impacts multiple teams and may act as a team or project leader providing direction to team activities and facilitates information validation and team decision making process in the Retail Campaign.
**Complexity**
- Responds to moderately complex issues within established guidelines.
**Disclaimer
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