Research Analyst

**General Summary**:
**Sony Pictures Entertainment (SPE) is a subsidiary of Sony Corporation of America (SCA), a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production and distribution; television production and distribution; digital content creation and distribution; worldwide channel investments; home entertainment acquisition and distribution, operation of studio facilities; development of new entertainment products, services and technologies; and distribution of filmed entertainment in more than 130 countries. Sony Pictures Television (SPT) operates three complementary lines of business: 1) Distribution of SPE's feature films and television programming to television outlets around the world, 2) Local television production in key international markets, 3) International television networks and digital networks.**:
**The Research Analyst, part of the LATAM Research team, can be defined as someone who has the knowledge and skills to turn raw data into information and insights which can be used to make business decisions. Also supports ad-hoc and ongoing research projects across Sony Pictures Television (SPT) three lines of business: Distribution, Production and Networks. With an audience-obsessed attitude, the analyst will be focused on connecting the dots between programming, ad sales, marketing, and affiliate departments, through the permanent generation of timely and relevant audience insights reports. Some responsibilities include in-depth content trends analysis TV series, formats, and original productions (linear and non-linear), competitor performance and investment analysis. As well as a broad range of market intelligence on the LATAM television industry, including TVE and social media, utilizing secondary resources that will include internet, multiple research data software, industry reports, etc.**:
**Responsibilities**:

- ** Understand, gather, and disseminate intelligence on local, and regional television business, programming trends across multiple platforms: Free TV, Cable, Pay TV, TVE, Social Media and OTT, and SPT's content in LATAM Markets.**:

- ** Analyze competitor performance (content & channels), in Argentina, Chile and Uruguay.**:

- ** Own the end-to-end creation and maintenance of regular reports related to TV series content trends, formats and local language original productions, and market intelligence across platforms (linear and non-linear).**:

- ** Develop and maintain data bases, data systems.**:

- ** Use automated tools and explore new ways to automate reporting to extract data from primary and secondary sources.**:

- ** Use of statistical tools to identify, analyze, and interpret patterns and trends that could be helpful for the diagnosis and predictions**:

- ** Help design and write reports and analysis on different business areas; preparing final presentations for the stakeholders which help to take decisions.**:

- ** Innovate in ways to share audience insights across the organization.**:

- ** Develop and maintain a direct working relationship with the existing research teams and any business areas, within the regional offices.**:

- ** Participate in relevant conferences, workshops, and research industry groups to build and maintain strong industry contacts, develop vendor relationships, and stay abreast of latest tools and methodologies.**:
**Requirements**:

- ** 1+ years of experience working in research/analysis.**:

- ** Strong Excel, data visualization and PowerPoint skills are must. Tableau experience.**:

- ** Data nomad, with strong skills to extract, clean and analyze audience research data. Comfortable working with large data sets.**:

- ** Experience with primary research including building questionnaires and mining meaningful insights and making recommendations.**:

- ** Experience with at least 1 of this software is required: TechEdge, Instar, Alteryx, TGI, Ampere, Monitor, Tableau, R or Python.**:

- ** Fluency in English and Spanish is required (written and spoken). Portuguese is a plus.**:

- ** Strong attention to detail, and ability to write and speak clearly, bringing meaningful, and concise recommendations.**:

- ** Must be proactive, motivated, highly organized and a self-starter.**:

- ** Must have strong problem-solving skills and flexible thinking.**:

- ** Needs to have a combination of technical as well leadership skills**:

- ** Team player with ability to work independently and with multiple projects.**:
**Education**:Bachelor’s degree is required. Degree in Industrial Engineering, Systems Engineering, Mathematics, Statistics, Computer Science, Information Management, or Marketing with focus on Analytics, Economics or Business Administration.**:
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