Remote Brand Copywriter

hace 3 días

Buenos Aires, Argentina Design Pickle A tiempo completo

**Overview**:
**Work Hours**: 9:00 AM to 6:00 PM EST/PST

**Scope of Work**:

- Develop and maintain a consistent brand voice and tone across all communication channels.
- Collaborate with marketing and creative teams to develop messaging for brand campaigns, product launches, and promotional initiatives.
- Craft compelling narratives that communicate the brand's values and resonate with target audiences.
- Partner with digital marketing teams to create SEO-friendly content that drives traffic and improves search rankings.
- Research target audiences to create content that speaks directly to their needs, preferences, and challenges.
- Contribute to content strategies that align with business objectives and brand guidelines.
- Review and refine copy to ensure accuracy, clarity, and adherence to brand standards.
- Stay up-to-date with industry trends, competitor activity, and best practices to keep the brand relevant.

**Requirements**:

- Proven experience as a copywriter, preferably in branding, marketing, advertising, or a related field.
- Strong portfolio showcasing a range of writing styles and formats, including digital, print, and social media content,
- Ability to adapt tone and style for different platforms and audiences while maintaining brand consistency.
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Ability to adapt tone and style for different platforms and audiences while maintaining brand consistency.
- Understanding of brand strategy and the role of copy in shaping brand perception.
- Familiarity with SEO principles and experience writing optimized web content.
- Excellent collaboration and communication skills, with the ability to work closely with creative, marketing, and product teams.
- Strong organizational and time-management skills, with the ability to manage multiple projects and meet deadlines.
- Proficiency in tools like Google Docs, Microsoft Word, Grammarly, WordPress and familiarity with Adobe Creative Suite, SEMrush, Google Analytics, and content management systems

**Preferred Qualifications**:

- Experience working in a fast-paced, high-growth environment.
- Familiarity with content marketing and social media management tools.
- Knowledge of UX writing and creating user-centered content for websites or apps.
- Experience with A/B testing and data-driven copy improvements.

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