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Spe-digital Marketing

hace 2 semanas

Buenos Aires, Argentina Cognizant A tiempo completo

**Job Summary**

Join our dynamic digital marketing team as a Specialist in Digital Marketing. This entry-level position is perfect for individuals with a passion for online marketing and a knack for data analysis using MS Excel. You will work in a hybrid model primarily during the day shift and collaborate with a diverse team to drive impactful marketing campaigns. Fluency in English and Portuguese is essential.

**Responsibilities**
- Develop and execute digital marketing strategies to enhance brand visibility and engagement.
- Analyze data using MS Excel to identify trends and insights for campaign optimization.
- Collaborate with cross-functional teams to align marketing efforts with business objectives.
- Monitor and report on the performance of digital marketing campaigns.
- Assist in managing search campaigns including SEO and SEM to improve search engine rankings.
- Create engaging content for various digital platforms to attract and retain target audiences.
- Utilize analytics tools to measure the effectiveness of marketing initiatives.
- Support the team in developing innovative marketing solutions to meet client needs.
- Ensure all marketing activities comply with industry regulations and best practices.
- Provide insights and recommendations to improve marketing strategies and outcomes.
- Engage with stakeholders to understand their requirements and deliver tailored marketing solutions.
- Stay updated with the latest trends and technologies in digital marketing.
- Contribute to the overall success of the marketing team by achieving set targets and goals.

**Qualifications**
- Demonstrate proficiency in MS Excel for data analysis and reporting.
- Exhibit strong communication skills in English and Portuguese.
- Possess a basic understanding of online and digital marketing principles.
- Show interest in search campaign management including SEO and SEM.
- Display a proactive approach to learning and adapting to new marketing tools and techniques.

**Certifications Required**

Google Analytics Certification Microsoft Excel Certification