Freelance Content Production Manager

hace 2 días

Buenos Aires, Argentina Hogarth Worldwide A tiempo completo

Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world's top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.

The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.

Our global team of over 7,500 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today's content experience.

The Company:

Hogarth Worldwide is a leading creative production company, producing advertising and marketing content for many of the world's most famous brands, across all media around the world. Hogarth was founded 10 years ago and has grown from a start-up to over 4,000 people, across 28 cities worldwide and is now part of the WPP family. Our rapid growth continues to drive us forward making Hogarth an exciting place to work and a great place to achieve your career ambitions.

The Role:

The Content Production Manager works closely with the client's Image Producer and agency Content Studio to execute and create all required localized screens featured within the client's website or other marketing materials, including reviewing content for cultural viability in Spanish. The role also supports the language creative team with "buckets of content" and versions of photography. The Content Production Manager coordinates with Cross Functional teams, Creative Director & Business Affairs to choose content for any new project including apps, music, movies, TV shows, and podcasts. The position works closely with the agency Content Studio in Geo to execute all required screen versions necessary for projects.

Key Responsibilities:

- Take direction from client Image Producer on localization strategy for each project and liaise with client Functional Producers to align on deadlines
- Work with client Image Producer and agency studio to plan resourcing and manage prioritization
- Build consolidated short lists of campaign imagery to client brief
- Gather screengrabs, assets and construct briefs to request asset creation from Geo Content Studio for new screens to be built
- Develop deep proficiency in iOS & OS Software and able to build a deep knowledge of and use our client's products
- Request photo retouching for all lifestyle photos to be featured
- Route loose Cross Functional imagery for approval
- Fulfil image requests from various functional teams
- Communicate with Worldwide Image Producers for WW requests as required, project information and transferring of assets
- Work with Business Affairs to utilize 3rd party assets relevant to the (insert region/country) market
- Work with WW Digital Asset Managers to transfer launch assets to long-term Digital Asset system
- Manage Geo asset database and maintain and organize an archive of previous jobs
- Manage and train additional new members of the CPM team
- Learn and understand the nuances of different languages and be able to identify what content requires localization and convert it to a brief for the Content Studio and graphic production teams
- Plan, manage, and track the content localization of assets throughout the production process and agency studio to ensure on-time delivery
- Manage the staging and organization of final assets on servers including clear handoff matrices for functional teams
- QC final deliverables and communicate edits and final asset delivery
- Collaborate with the lead Image Producer to plan job distribution on a monthly and quarterly basis

Requirements:

- A minimum of 4 years' experience in graphic production/photo producing and/or project management at design firm, ad agency or interactive shop
- Flexible, creative, tech-savvy, solution-oriented individual with experience in using Adobe Creative Suite's Photoshop
- Proficiency in iOS and OS software is a must
- Knowledge of image and production specific needs for image reproduction; including web site builds, POS, Motion Graphics and email marketing
- Accuracy, excellent memory and an eye for detail
- Ability to work in a fast-paced, demanding, creative, and production environment. Flexibility is key to this role as well as working beyond the 9:00-18:00 framework and occasionally on weekends
- Excellent English and Spanish skills, written and verbal, is a prerequisite

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