Head of Marketing

hace 2 semanas


Buenos Aires, Argentina BYD A tiempo completo

Develop and execute marketing strategies to enhance brand awareness and market share. Conduct industry research, consumer behavior analysis, and competitor benchmarking to provide market insights. Define brand positioning, product promotion, and communication strategies. Manage and optimize the marketing budget to maximize ROI. Qualifications Minimum 8 years of experience in marketing, with at least 5 years in the automotive industry (OEM, automotive parts, dealership, or aftermarket). Strong knowledge of automotive industry trends, brand marketing strategies, and market expansion methods. Proven experience in developing and executing marketing campaigns and integrated marketing communication (IMC). Fluent in English and Spanish to work with global teams. #J-18808-Ljbffr


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