Content Optimization Specialist
hace 3 días
About Prometeo Talent
We're a global digital innovation agency helping companies succeed by leveraging data-driven insights. As a Content Optimization Specialist, you will play a key role in driving business growth through data analysis and content optimization.
About the role
In this role, you will analyze data from Analytics, Experience, and SEO tools to identify areas for improvement. You will also develop comprehensive SEO audits, collaborate with copywriters to create optimized articles and content, and design and implement linkbuilding and offsite optimization strategies for various channels.
- Analyze data to identify areas for improvement and develop actionable recommendations.
- Conduct comprehensive SEO audits to inform optimization decisions.
- Collaborate with copywriters to create optimized articles and content.
- Design and implement linkbuilding and offsite optimization strategies for various channels.
- Communicate complex technical concepts to stakeholders in a clear and concise manner.
- Demonstrates a passion for data analysis and a strong understanding of SEO principles.
- Thinks critically and creatively to solve complex problems.
- Excels at communicating complex ideas in a clear and concise manner.
- Thrives in a fast-paced environment and is adaptable to changing priorities.
- Collaborates effectively with cross-functional teams to drive business results.
- A Bachelor's degree in a relevant field (e.g., economics, business, marketing, advertising, social sciences, engineering).
- 2-3+ years of experience in a related role (working with SEO, Analytics).
- Advanced skills in SEO tools (ahrefs, SemRush, SEOMoz, ScreamingFrog, Google Search Console, or similars).
- Strong experience in keyword research for content creation and technical SEO.
- Good knowledge of Google Data Studio / Looker Studio.
- Intermediate/Good skills in website analytics tools (GTM, Google Analytics or similar).
- Upper intermediate/Advanced english, basic or intermediate portuguese desired but not required.
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