Public Relations Strategist

hace 6 días


Buenos Aires, Buenos Aires C.F., Argentina Upbound A tiempo completo
Role Overview
We are seeking a dynamic and experienced professional to lead our public relations efforts. The ideal candidate will be passionate about cryptocurrency, with a proven track record in managing successful PR campaigns, handling media relations, and amplifying the CEO's voice across various platforms.

The Head of Public Relations will develop and execute comprehensive PR strategies to enhance the company's public image and promote key initiatives.

Key Responsibilities:

  • Develop and execute comprehensive PR strategies to enhance the company's public image and promote key initiatives
  • Act as the primary point of contact for media inquiries and manage relationships with journalists, bloggers, and influencers
  • Coordinate and facilitate CEO's speaking engagements, interviews, and appearances at industry events, conferences, and webinars
  • Draft press releases, media pitches, op-eds, and other communications materials to convey key messages effectively
  • Monitor media coverage and industry trends, providing regular updates and insights to the leadership team
  • Oversee social media channels, including content creation, community engagement, and crisis management
  • Collaborate cross-functionally with marketing, communications, and business development teams to ensure alignment and consistency in messaging
  • Measure and analyze PR performance metrics, providing actionable insights and recommendations for improvement


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