Marketing Leader

hace 2 semanas


Córdoba, Córdoba, Argentina Monster Energy A tiempo completo
Job Summary:

The Consumer Engagement Marketing Leader is responsible for managing and executing Monster Energy's brand portfolio awareness and local marketing initiatives within a defined market. This role reports to the Marketing Manager and is accountable for leading the Consumer Engagement Marketing Team, growing brand awareness and loyalty, and strengthening relationships with key stakeholders.

Key Responsibilities:
  • Recruit, hire, train, and manage CEM team members.
  • Manage operations and equipment in the local market, coordinating events with local agencies as needed.
  • Build and maintain relationships with vendors and venues focused on brand pillars and universities.
  • Increase market knowledge through field research and data analysis.
  • Maintain inventory control and oversee promotional events and brand activations.
  • Create event schedules and trips aligned with brand pillars and priority SKUs.
  • Provide market success feedback and university program supervision.
Requirements:
  • Preferred field of study: Bachelor's degree in business administration, marketing, communications, or a related field.
  • 1-3 years of experience in marketing, sales, or promotional roles.
  • Minimum 1 year of experience with planning and managing resources.
  • Clean driving record.
  • Advanced user of Microsoft Office.
  • Planning skills for managing CEM team time, results, and agenda.
  • Advanced English language skills.

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