Public Relations Specialist

hace 2 semanas


Buenos Aires, Buenos Aires C.F., Argentina Unicoin A tiempo completo
Job Overview:

At Unicoin, we are seeking a seasoned Publicist to spearhead our media outreach and relations strategy. This key role focuses on elevating our brand presence, securing press coverage, and fostering strong relationships with local media outlets.

Main Responsibilities:

  1. Develop and execute a targeted media strategy to boost brand visibility for Unicoin.
  2. Nurture and maintain relationships with influential media contacts in finance, entertainment, and technology sectors.
  3. Craft compelling story angles that align with Unicoin's brand objectives and resonate with diverse audiences.
  4. Coordinate press events, interviews, and media appearances, both in-person and virtually.
  5. Analyze media coverage, track results, and provide regular reports on the effectiveness of PR campaigns.
  6. Collaborate closely with the global Unicoin marketing team to ensure message consistency and alignment with global initiatives.

Required Qualifications:

  • Bachelor's degree in Communications, Public Relations, Marketing, or a related field.
  • Minimum 3 years of experience in public relations, media pitching, or communications.
  • Excellent written and verbal communication skills in English.
  • Demonstrated ability to secure media placements in top-tier outlets.
  • Background in fintech, startups, or entertainment PR is a plus.
  • Experience with crisis management and media training.
  • Proficient in using media monitoring tools and tracking analytics.
  • Adaptable and flexible, able to manage change and thrive in ambiguity.
  • A team player with excellent collaboration skills.


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