Leading Product Manager for Digital Growth
hace 1 mes
AgileEngine is one of the fastest-growing companies in the US and a top-ranked dev shop according to Clutch. We create award-winning custom software solutions that help companies across 15+ industries change the lives of millions.
About the RoleWe are seeking an experienced Product Manager to lead our digital growth efforts, focusing on automated lead generation solutions via APIs. As a key member of our team, you will develop and implement lead-generation strategies across various digital platforms, including social media, search engines, and email marketing.
Key Responsibilities- Develop and communicate product vision and roadmap with a focus on automated lead gen solutions (APIs);
- Act as the primary liaison between business stakeholders and the development team, ensuring alignment of development efforts with business objectives;
- Oversee the full product lifecycle – from Ideation, Discovery, Validation, and Delivery to Post-Release Analysis;
- Define user stories, acceptance criteria, and feature requirements based on a deep understanding of the business need;
- Mitigate roadblocks to maintain product velocity;
- Proactively audit the implication of the product by regional brand teams, provide product adoption support;
- Stay accountable for the continued operational integrity of the product;
- Create and maintain internal and external product documentation;
- Collaborate closely and build strong partnerships with Engineering, Analytics & Insights, Product Marketing, and Brand Experience teams;
- Foster efficient communication and cooperation with external partners (media agencies, media platforms representatives, sampling partners);
- Drive continuous improvement and innovation, leveraging industry best practices and emerging technologies to help scale the product.
- 4+ years of experience in product management roles;
- Proven experience in digital marketing and lead generation, preferably within the beauty or wellness industry;
- Strong knowledge of CRM systems and marketing automation tools;
- Proficiency in using social media platforms and search engines for lead generation;
- Excellent analytical skills with the ability to interpret data and make data-driven decisions;
- Successful track record with agile methodologies and iterative development processes;
- A strong understanding of how to set OKRs/KPIs and track toward achieving specific metrics;
- Excellent communication and collaboration skills to work effectively with cross-functional teams;
- Proficient in Jira, Confluence, GitHub, Microsoft 365, and Miro;
- Upper-intermediate English level.
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