Marketing and Data Scientist
hace 3 meses
ADEN es una red educativa internacional que cuenta con presencia en 18 sedes distribuidas en 15 paises. Somos la comunidad referente en el desarrollo de líderes para crear y transformar organizaciones.
**Responsabilidades**:
- Recolectar, procesar y limpiar datos de campañas de marketing digital, CRM, redes sociales, y otras fuentes relacionadas.
- Analizar datos para identificar tendencias de mercado, comportamiento del cliente y efectividad de las campañas.
- Desarrollar y aplicar modelos estadísticos y de machine learning para hacer predicciones y resolver problemas específicos del negocio.
- Crear dashboards y visualizaciones claras que permitan a los equipos de marketing y ventas, entender el impacto de sus estrategias y tomar decisiones basadas en datos.
- Elaborar reportes detallados y presentaciones ejecutivas.
*Requisitos*
- Capacitación en Estadística, Matemáticas, Ciencias de la Computación, Ingeniería, Marketing Analítico, Economía o un campo relacionado.
- Deseable, Experiência demostrable en el uso de herramientas de análisis de datos como Python, R, SQL, etc.
- Experiência en el manejo de grandes conjuntos de datos y técnicas de machine learning aplicadas al marketing.
- Experiência en el uso de herramientas de manipulación de datos, limpieza de datos y explotación de datos.
- Conocimiento sólido en técnicas estadísticas y de análisis de datos.
- Dominio de herramientas de visualización de datos como Looker Studio, Tableau, Power BI, etc.
Se parte de la transformación de millones de personas, creemos en tu capacidad creadora, tu innovación y espíritu colaborativo para llegar a los objetivos.
Súmate al ecosistema ADEN
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