Web Content Author
hace 7 meses
**About R/GA**
R/GA is a global digital innovation agency specializing in digital product development, brand transformation, media, and communications for major companies. We are on a mission to help companies grow by enabling them to change, across their business, the experience they offer and the campaigns that take them to market.
Our work tends to be a fusion of what we call Stories and Systems: the narrative and the design, technology and the interface working together. R/GA is a brand but it's also a collective of atypical outsiders and misfits who drive everything we do through bold creativity and bright, strategic thinking.
**About the role**
As a Web Content Author at R/GA, you work with project managers, Content Strategists, web engineering teams and related roles to realize content within digital properties for brands. You are able to understand how content should best be consumed and experienced and map that to how the content actually needs to be structured and populated within a specific solution (such as a CMS, social media management tools, eCommerce platforms, etc.). You are able to efficiently manage the process of implementing this content within systems and are responsible for following publishing workflows effectively.
Here's what you should know if you want to be a **Web Content Author** at R/GA:
**On any given day you might**
- Be responsible for working within and managing the authoring environment.
- Work with content strategists, content creators, business analysts and web developers to orchestrate the planning and publishing of content.
- Analyze content requirements and content sources and formats.
- Model content structures and schemas within established templates.
- Work within enterprise tools (CMS's, content and marketing management tools, etc.) to track and manage the publishing process and implement content onto digital channels.
- Design new content models within enterprise tools.
- Construct new web pages/elements from existing templates and modules within a CMS or related tool to accommodate new content and pages within a digital experience.
- Manage taxonomies and other metadata related to the content.
- Structure and implement metadata.
- Facilitate the translation workflows and publishing of localized content.
- Provide input in optimizing or adapting the authoring experience and workflows to make a business and the content team more agile and efficient.
**The Ideal Person**
- Understands how content translates systematically to technology platforms for web, mobile, and other digital outlets.
- Has strong experience working within enterprise CMS's and Digital Experience Platforms (such as Sitecore, Adobe Experience Manager, Acquia/Drupal or other), and related solutions such as DAM's.
- Has experience working within various publishing workflow processes and can navigate the various stage gates and approval processes to see content through inception to production.
- Has a basic understanding of HTML page/module structures and content model structures and how content comes to life within those.
- Understands concepts from standards such as Schema.org and Open Graph microdata output formats and methods for supporting semantic and SEO-friendly content.
- Has solid analytical and troubleshooting experience.
- Has a demonstrated ability to work well with a team in a fast paced environment.
- Is openly communicative and collaborative. You take initiative in advocating for the best content experience.
- Having formal training or certifications from any major content/experience platforms (ie: Sitecore, AEM, Drupal, etc.)
- Having knowledge of HTML or frontend web development is a plus.
**You bring**
- 3+ years of experience in Web Content Authoring or a related role.
- Proficiency in English (Written & Verbal)
**Diversity**
No matter who you are, where you're from, who you love, follow in faith, disability (or superpower), status, ethnicity or the gender you identify with (please do tell us your pronouns), you're welcome at R/GA. If you have any requests or requirements to support you throughout any interview process, please let us know.
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