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Marketing Specialist
hace 4 semanas
**Marketing Specialist - Electrification Business**:
**At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. That's our story. Make it your story.**:
**This position reports to**:
Gerente de Marketing
**Your role and responsibilities**:
In this role, you will have the opportunity to drive and implement marketing activities for the assigned market segments in line with the agreed strategy. Each day, you will conduct market analyses using available marketing tools for existing and potential products, systems, and/or services for assigned markets. You will also showcase your expertise by creating end-user acceptance and specification offerings tailored to the target segments while ensuring a high level of customer satisfaction and continuously monitoring segment performance. The work model for the role is: hybrid This role is contributing to the Electrification business line in Buenos Aires, Argentina. You will be mainly accountable for: - Collecting data and providing sound market and competitor intelligence analyses related to global markets and trends. - Tracking and providing management with global market research and analysis results, informing them of identified existing gaps or new growth opportunities. - Monitoring market trends and accordingly recommending improvements in the marketing strategy and planning to meet changing market and competitive landscapes. - Providing appropriate market information to support long
- to mid-term decision-making on the marketing strategy. Our team dynamics You will join a dynamic, talented, collaborative team, where you will be able to thrive.
**Qualifications for the role**:
- Degree in Marketing, Business Administration, Communication, Industrial Engineering, or a related field.
- You are highly skilled in marketing tools and methodologies and the marketing sector.
- Ability to demonstrate your experience in customer-focused marketing, with a strong interest in the field and relevant industry knowledge.
- You are at ease communicating in English at an advanced level (both oral and written).
- You hold current knowledge of graphic design and/or video editing tools.
- You are passionate about communication skills and creativity, and you are adept at managing multiple tasks simultaneously.
**More about us**:
