Media Invesment Regional Lead

Company description

Publicis Global Delivery (PGD); Publicis Groupe’s industry leading globally connected capability platform. Where talent, technology & operations combine to delivery amazing solutions for our clients. Expertise across Media, Data, Technology, Commerce & Production in all regions of the world.

PGD is comprised of the best talent, and ways-of-working, which enables global scale, innovation and transformation, each day.

Culture, growth and wellbeing underline all aspects of Publicis Global Delivery.

#WeArePGD

Overview

The Media Investment & Planning Delivery Director is accountable for end-to-end delivery excellence across media investment, buying, planning, and strategy operations. The role connects audience and channel strategy with investment decisions and operational execution, ensuring that media recommendations are actionable, financially sound, scalable, compliant, and delivered to a consistently high standard.

This leader owns account health, capability maturity, resource management, delivery governance, quality, escalations, financial stewardship, and talent development across assigned teams and markets. The position serves as a senior partner to agency, client, platform, vendor, finance, and internal stakeholders, translating business objectives into integrated media plans and disciplined execution.

The Media Investment & Planning Delivery Director is accountable for end-to-end delivery excellence across media investment, buying, planning, and strategy operations. The role connects audience and channel strategy with investment decisions and operational execution, ensuring that media recommendations are actionable, financially sound, scalable, compliant, and delivered to a consistently high standard.

This leader owns account health, capability maturity, resource management, delivery governance, quality, escalations, financial stewardship, and talent development across assigned teams and markets. The position serves as a senior partner to agency, client, platform, vendor, finance, and internal stakeholders, translating business objectives into integrated media plans and disciplined execution.

Responsibilities

Key Funtional Responsabilities

1. Integrated Media Strategy & Planning

• Lead the translation of client business and marketing objectives into actionable media strategies, channel roles, audience approaches, budget allocations, and measurable outcomes.
• Guide strategic and tactical recommendations using audience research, reach and frequency, competitive intelligence, market and cost analysis, and performance insights.
• Oversee development and maintenance of media plans, flowcharts, budget summaries, scenarios, authorizations, tactical decks, and campaign timelines.
• Ensure planning outputs are connected to investment feasibility, implementation requirements, measurement frameworks, and financial processes.
• Promote clear, insight-led storytelling for status meetings, monthly reviews, QBRs, case studies, and executive client presentations.

2. Media Investment, Buying & Partner Governance

• Oversee investment strategy, buying, trading, and commercial agreements across applicable channels, including non-biddable and digital media.
• Lead or govern negotiations for pricing, value-added opportunities, premium inventory, and partner terms in alignment with agency, client, global, and PGD standards.
• Maintain senior relationships with media owners, publishers, platforms, measurement partners, technology providers, and relevant vendors.
• Ensure transparency, value, compliance, and documentation across buying decisions, supplier terms, authorizations, and media commitments.
• Own accurate spend projections, pacing, budget tracking, revisions, and investment risk visibility across channels.

3. Delivery Governance & Operational Excellence

• Own final accountability for on-time, high-quality delivery across assigned teams, accounts, markets, channels, and time zones.
• Establish and govern delivery standards, SOPs, SLAs, ways of working, QA processes, audit readiness, and error management practices.
• Monitor delivery KPIs, quality trends, operational bottlenecks, and root causes, ensuring corrective and preventive actions are tracked to closure.
• Ensure smooth onboarding, transition, stabilization, and scaling of new accounts, teams, and scopes.
• Drive adoption of tools, automation, AI, and standardized workflows that improve efficiency, accuracy, and delivery consistency.

4. Financial & Commercial Stewardship

• Partner with Finance, Client Operations, Commercial, and agency stakeholders to ensure timely billing, invoicing, reconciliation, and discrepancy resolution.
• Oversee SOW alignm